Senior E-Commerce SEO Strategist

About the Project We operate an established eCommerce store (BCJdesigns.com) with 400+ handmade SKUs. Our technical SEO foundation is mature, including strong crawlability, indexation, schema, internal linking, and ongoing authority acquisition. Organic visibility continues to improve, but organic revenue remains flat. We are not looking for technical SEO audits or generic SEO execution. We need a strategist who understands how to convert search demand into commercial outcomes. Expertise Required - You should have proven experience with: Commercial & transactional intent modeling Query intent segmentation Revenue driven keyword clustering Information architecture & taxonomy optimization Category and product entity optimization Semantic topical authority Internal PageRank distribution SERP gap & competitive landscape analysis Organic funnel optimization Organic CRO Revenue attribution Low AOV eCommerce growth Incremental organic revenue forecasting Marketplace displacement strategies (Etsy, Amazon, Walmart) If your primary KPI is keyword rankings, this project is likely not the right fit. We care about qualified demand, conversion efficiency, and organic revenue growth. Application Requirements - To help us identify the right strategist, please: Start your proposal with Revenue. Share one or two e-commerce case studies demonstrating measurable improvements in organic revenue, conversion rate, or commercial traffic. Briefly explain your framework for diagnosing why a technically sound e-commerce site can achieve ranking growth while failing to generate proportional revenue. Tell us which business and SEO KPIs you prioritize when evaluating organic growth. Shortlisted candidates will be invited to a paid discovery session. Screening Questions: You will be asked to answer the following questions when submitting a proposal: How would you increase organic revenue for a low-AOV e-commerce store? What is your framework for revenue-focused e-commerce SEO?