Senior Google Ads Media Buyer — Premium Automotive E-Commerce

!NO AGENCIES! **Senior Google Ads Media Buyer — Premium Automotive E-Commerce** We’re looking for an exceptional Google Ads media buyer to profitably scale a premium automotive e-commerce brand selling luxury, custom-fit car mats. Our customers care about style, comfort, vehicle protection, and a perfect fit. We need a performance marketer who understands e-commerce economics, can manage ad spend responsibly, and knows how to turn high-intent searches into profitable sales. A genuine passion for cars is strongly preferred. **Your responsibilities** - Audit our Google Ads account, conversion tracking, product feed, and landing pages - Develop and execute a clear strategy for profitable growth - Manage Search, Shopping, Performance Max, remarketing, and brand campaigns - Improve our Google Merchant Center feed and campaign structure - Conduct keyword, competitor, audience, and search-term research - Reduce wasted spend and improve revenue, ROAS, and customer acquisition cost - Test offers, ad copy, creative assets, bidding strategies, and landing pages - Analyze performance by vehicle make, model, product, campaign, and market - Provide concise weekly reports with insights and recommended actions **You’re a strong fit if you** - Have a proven record of scaling Google Ads for e-commerce brands - Have advanced experience with Shopping and Performance Max - Understand ROAS, MER, CAC, contribution margin, conversion rate, and average order value - Are highly capable with GA4, Google Tag Manager, Merchant Center, and conversion tracking - Can identify and resolve tracking or attribution problems - Think commercially—not only in terms of clicks and platform-reported ROAS - Communicate proactively and take ownership of performance - Ideally have experience with automotive products, accessories, or premium consumer goods **This is not a beginner role.** We want a hands-on specialist who will personally manage our campaigns and clearly explain the reasoning behind major decisions. Please do not apply if the account will be passed to a junior team member after onboarding. **To apply, please include** 1. Two relevant e-commerce case studies showing monthly ad spend, revenue or ROAS, CAC, timeframe, and your exact contribution 2. Your experience with Shopping, Performance Max, Merchant Center, and feed optimization 3. Any experience marketing automotive products or premium accessories 4. How you would structure campaigns for custom car mats across different vehicle makes and models 5. The first five things you would inspect during an account audit 6. Your recommended reporting process, availability, and rate 7. Whether you work independently or through an agency Please begin your proposal with “PREMIUM” and tell us your favorite car. Applications that do not follow this instruction will not be considered. Shortlisted applicants may receive a paid account-audit assignment. We’re looking for a long-term partner who can help us become a market leader in premium custom car mats.