Senior Hyperlocal Website Builder & Local SEO Specialist

Posted last month

Worldwide

Summary

Project Overview We are building a large-scale network of hyperlocal service websites and are looking for an experienced, highly organized, and detail-oriented professional to help us build, deploy, optimize, and manage websites at scale. This is NOT a traditional web development role where you build websites from scratch. We use AI-generated HTML and content systems to rapidly create websites. Your role will be to review, refine, optimize, deploy, and maintain these websites while ensuring they meet high standards for SEO, GEO (Generative Engine Optimization), user experience, speed, and conversion performance. We are looking for someone who can move quickly, follow systems, maintain consistency, and produce high-quality work across a growing portfolio of websites. English fluency is mandatory. Strong written and verbal communication skills are required. If you do not have direct experience with Local SEO, Cloudflare Pages, Namecheap, and lead generation websites, please do not apply. What You'll Be Doing Website Deployment & Management Deploy AI-generated websites and landing pages Review, clean up, and improve AI-generated HTML output Ensure pages are mobile-friendly, fast-loading, and technically sound Troubleshoot deployment issues and site performance problems Maintain website quality standards across a growing portfolio Domain Management Register and manage domains through Namecheap Configure DNS settings Connect domains to Cloudflare Manage redirects, SSL certificates, and domain structure Cloudflare Pages Deployment Deploy websites using Cloudflare Pages Configure custom domains Manage project environments Troubleshoot deployment issues Ensure websites remain secure and operational Local SEO Optimization Optimize pages for city + service keyword combinations Implement local SEO best practices Create scalable structures for hyperlocal search visibility Optimize title tags, meta descriptions, headers, internal linking, and page structure Ensure proper NAP consistency when applicable Implement LocalBusiness and other relevant schema markup Build pages designed to rank in local search results GEO (Generative Engine Optimization) We are heavily focused on visibility within AI search engines and answer engines. You should understand how to optimize content and site structure for: ChatGPT Search Perplexity Google AI Overviews Gemini Claude Other emerging AI discovery platforms You should understand: Entity optimization Structured data Citation opportunities Content architecture Semantic search relevance AI-friendly content formatting Site Scaling Work from existing templates and systems Produce pages efficiently without sacrificing quality Follow SOPs and deployment processes Help improve and refine workflows over time Required Skills & Experience Please do NOT apply unless you have experience with MOST or ALL of the following: Required Technical Skills Hyperlocal website development Local SEO Technical SEO Schema markup implementation Lead generation websites HTML Cloudflare Pages Cloudflare DNS management Namecheap domain management Website deployment workflows Mobile optimization Page speed optimization Required SEO Skills City-level SEO targeting Service-area SEO Local keyword strategy On-page SEO Internal linking strategy Structured data implementation Search intent optimization Local ranking strategies Required GEO Skills Generative Engine Optimization (GEO) AI search optimization Semantic search understanding Entity-based SEO AI Overview optimization Experience adapting websites for modern AI-driven search Required Professional Skills Fluent English communication Extremely organized Strong attention to detail Ability to work independently Ability to follow systems and processes Fast turnaround times Strong problem-solving skills Nice-to-Have Experience While not required, these are strong advantages: Health and wellness industry experience Lead generation business models Local service businesses Experience managing hundreds of pages/sites Experience with niche TLDs Programmatic SEO experience GEO-specific case studies or results Experience working with AI-generated code and content workflows What Success Looks Like The ideal candidate can: Take AI-generated HTML and confidently turn it into production-ready pages Deploy websites quickly and accurately Launch and manage domains with minimal oversight Improve rankings through strong local SEO implementation Structure content for both traditional search engines and AI search engines Follow systems while maintaining quality at scale Communicate clearly and proactively To Apply Please DO NOT send a generic application. To be considered, your application MUST include ALL of the following: 1. Portfolio Examples Provide 2-3 examples of: Hyperlocal websites Local SEO websites Lead generation websites Include a brief explanation of your role on each project. 2. Cloudflare & Namecheap Experience Provide a short summary of: Your experience with Cloudflare Pages Your experience managing domains through Namecheap Approximate number of websites you have deployed 3. Local SEO Strategy In 3-5 paragraphs, explain: "What would your approach be to ranking a brand-new hyperlocal website with zero domain authority for a city + service keyword?" Please be specific. 4. GEO Experience Describe any experience you have optimizing websites for: ChatGPT Search Perplexity Google AI Overviews Other AI-driven search platforms 5. Availability Please include: Your timezone Weekly availability Earliest start date 6. Secret Word (Required) To confirm that you have fully read this job posting, start your application with the words: "HYPERLOCAL EXPERT" Applications that do not include this phrase will be automatically rejected.

  • More than 30 hrs/week
    Hourly
  • 6+ months
    Duration
  • Expert
    Experience Level
  • $25.00

    -

    $30.00

    Hourly
  • Remote Job
  • Ongoing project
    Project Type

Contract-to-hire opportunity

This lets talent know that this job could become full time.
Learn more
Skills and Expertise
Mandatory skills
Technical SEO
Local SEO
Activity on this job
  • Proposals:20 to 50
  • Last viewed by client:2 weeks ago
  • Hires:
    2
  • Interviewing:
    17
  • Invites sent:
    0
  • Unanswered invites:
    0
About the client
Member since Mar 15, 2024
  • United States
    Las Vegas12:12 PM
  • $19K total spent
    7 hires, 7 active
  • 455 hours

Explore similar jobs on Upwork

GMB recoveryHourly‐ Posted 1 month ago
Search Engine Optimization
SEO Keyword Research
Local SEO
SEO Audit
SEO Backlinking
On-Page SEO
Off-Page SEO
SEO Strategy
Google My Business
Google My Business Listing
Google My Business Optimization
Google Maps
Google Local Business Optimization
Google Business PageHourly‐ Posted 4 weeks ago
Google My Business
Google Analytics

How it works

  • Post a job icon
    Create your free profile
    Highlight your skills and experience, show your portfolio, and set your ideal pay rate.
  • Talent comes to you icon
    Work the way you want
    Apply for jobs, create easy-to-by projects, or access exclusive opportunities that come to you.
  • Payment simplified icon
    Get paid securely
    From contract to payment, we help you work safely and get paid securely.
Want to get started? Create a profile

About Upwork

  • Rating is 4.9 out of 5.
    4.9/5
    (Average rating of clients by professionals)
  • G2 2021
    #1 freelance platform
  • 49,000+
    Signed contract every week
  • $2.3B
    Freelancers earned on Upwork in 2020

Find the best freelance jobs

Growing your career is as easy as creating a free profile and finding work like this that fits your skills.

Trusted by

  • Microsoft Logo
  • Airbnb Logo
  • Bissell Logo
  • GoDaddy Logo