Senior E-commerce SEO Specialist – Cigar Humidors & Restricted Verticals

We are looking for a Senior E-commerce SEO Specialist to drive organic growth for our premium cigar humidor brand. Because our products are classified as tobacco accessories, we face strict advertising bans on platforms like Google Ads. You must have a proven track record of outranking marketplace giants solely through advanced, white-hat search engine optimization. Crucially, you must intimately understand Google’s Dangerous Products and Services policies. You will know exactly how to structure an e-commerce site to capture organic real estate without triggering algorithmic red flags or manual policy penalties. Key Responsibilities: -Strategic Keyword Mapping: Identify and target high-intent, long-tail commercial queries (e.g., "electronic climate controlled humidor cabinet") rather than fighting for ultra-competitive head terms. -Topical Authority & Content Silos: Design a robust content strategy focusing on humidor maintenance, Spanish cedar seasoning, and troubleshooting to build absolute topical relevance. -Google Policy & Feed Compliance: Audit our product metadata and structured data to safely maximize visibility in Google's organic shopping tabs ("Deals on Humidors" and "Brand Picks") while staying fully compliant with policy boundaries. T-echnical SEO Audits: Optimize site architecture, internal linking structures, crawl budgets, and page speeds to ensure flawless indexing on mobile and desktop devices. -High-Authority Link Building: Execute clean, editorial outreach campaigns to secure backlinks from luxury lifestyle publications, hobbyist forums, and cigar blogs. Required Qualifications: -Restricted Industry Experience: Minimum 3+ years of experience managing SEO for brands in restricted verticals where PPC is banned or limited (e.g., tobacco accessories, CBD, vaping, or supplements). -Advanced Google Policy Knowledge: Clear, demonstrated understanding of the nuances between Google's paid ad bans, organic merchant feed guidelines, and regular organic search guidelines. -E-commerce Platform Mastery: Direct experience optimizing e-commerce storefronts (Shopify, WooCommerce, or Magento). -Tool Proficiency: Mastery of Ahrefs or SEMrush, Screaming Frog, Google Search Console, and Google Merchant Center. Application Requirements -To be considered, please reply with: Examples of e-commerce sites you have successfully ranked in organic search. -A brief 2-3 sentence summary of your experience handling SEO within a restricted policy environment.