Set Up Google Ads & Facebook (Meta) Ads Campaigns for Our Website

We are looking for a paid ads specialist to set up Google Ads and Facebook/Instagram (Meta) ads for our website. The goal is a clean, correctly configured setup that starts bringing in real leads/sales, not just clicks. What we need done: - Set up and structure our Google Ads account (Search campaigns, ad groups, keyword research, negative keywords, ad copy, extensions, location/budget settings) - Set up our Meta Ads account and first campaigns (audiences, placements, ad copy and basic creative guidance) - Install and verify tracking: Google Tag Manager, GA4, Google Ads conversion tracking and Meta Pixel + Conversions API events on our website - Make sure conversions (form fills, calls, purchases) are tracking accurately before launch - Recommend a sensible starting daily budget and bidding strategy - Short handover: a summary of what was set up plus a simple guide/Loom on how to read the results What we are looking for in you: - Proven experience running Google Ads and Meta Ads for small businesses (please share 1-2 examples with results) - Someone who gets the setup right the first time and is comfortable owning the technical tracking side - Clear communication and a realistic timeline Budget: $200 fixed for the initial setup. If the setup performs well, we are open to an ongoing monthly management arrangement. To apply, please tell us: your approach for a project like this, how long you need, and one example of a campaign you set up and the results it produced. We will share website access and ad account details with the person we hire.