Shopify + Meta Pixel Audit & Dynamic Retargeting Setup (Fix Existing Tracking Issues)

Posted 4 days ago

Worldwide

Summary

I'm looking for an experienced Meta Ads technical specialist to troubleshoot my existing Shopify/Meta setup and build a working dynamic retargeting campaign. This is not a general Facebook ads management job. My primary goal is to fix my tracking and ensure dynamic retargeting is working correctly. Current Issues My Meta Pixel appears to be attributing purchases to the wrong products. Previous retargeting campaigns have spent $0 despite my store receiving significant website traffic. I want to verify that my Shopify integration, Meta Pixel, Conversion API (if applicable), catalog, and events are all configured correctly. Scope of Work Audit my Shopify + Meta integration. Troubleshoot and fix any Meta Pixel issues. Verify product attribution is working correctly. Verify the Shopify product catalog is synced properly. Confirm ViewContent, AddToCart, InitiateCheckout, and Purchase events are firing correctly. Fix any event mapping, product ID, or catalog issues. Set up a dynamic retargeting campaign that shows visitors the exact products they viewed. Verify the campaign is eligible to deliver and explain why previous campaigns may not have spent. Walk me through what was fixed so I understand the setup going forward. Requirements Extensive experience with Shopify stores. Strong understanding of Meta Pixel, Events Manager, Conversion API, Dynamic Product Ads, and Shopify catalogs. Experience troubleshooting existing tracking issues (not just installing a new pixel). Able to diagnose why campaigns are not spending. When you apply, please include: A brief explanation of similar Shopify/Meta tracking issues you've fixed. Whether you've set up dynamic product retargeting campaigns before. Your proposed approach to diagnosing this type of issue. I'm looking for someone who can own this project from troubleshooting through a fully functioning retargeting setup.

  • $400.00

    Fixed-price
  • Intermediate
    Experience Level
  • Remote Job
  • Ongoing project
    Project Type
Skills and Expertise
Mandatory skills
Facebook Ads Manager
Shopify
Activity on this job
  • Proposals:10 to 15
  • Last viewed by client:yesterday
  • Hires:
    1
  • Interviewing:
    2
  • Invites sent:
    0
  • Unanswered invites:
    0
About the client
Member since Feb 27, 2018
  • United States
    Dover3:55 AM
  • $200 total spent
    2 hires, 1 active
  • Individual client

Explore similar jobs on Upwork

Facebook Ads Manager
Ad Creative
Ad Setup
Digital Ad Campaign
Campaign Setup
Ad Tagging
Video Advertising
Facebook Advertising
Facebook Ad Campaign
Facebook Dynamic Product Ad
Instagram Ad Campaign
Internet Marketing
Advertising
Display Ad
Campaign Management
Programmatic Campaign
Retargeting
Google Ads
Pay Per Click Advertising
Advertising Strategy

How it works

  • Post a job icon
    Create your free profile
    Highlight your skills and experience, show your portfolio, and set your ideal pay rate.
  • Talent comes to you icon
    Work the way you want
    Apply for jobs, create easy-to-by projects, or access exclusive opportunities that come to you.
  • Payment simplified icon
    Get paid securely
    From contract to payment, we help you work safely and get paid securely.
Want to get started? Create a profile

About Upwork

  • Rating is 4.9 out of 5.
    4.9/5
    (Average rating of clients by professionals)
  • G2 2021
    #1 freelance platform
  • 49,000+
    Signed contract every week
  • $2.3B
    Freelancers earned on Upwork in 2020

Find the best freelance jobs

Growing your career is as easy as creating a free profile and finding work like this that fits your skills.

Trusted by

  • Microsoft Logo
  • Airbnb Logo
  • Bissell Logo
  • GoDaddy Logo