Shopify Website Build for US Dietary Supplement Brand (Commerce + Learn Center)

We are launching a US-based dietary supplement brand and are looking for an experienced Shopify developer / builder (freelancer or small studio) to help us build a Phase-1 DTC website. This is not a dropshipping or generic template project. Our long-term vision combines: • Premium dietary supplements • Educational content • Long-term organic growth • A structured knowledge ecosystem We care about clean architecture, visual consistency, scalability, and a conversion-aware user experience. Project Scope (Phase-1) • Shopify website setup (Shopify Basic) • Store will remain password-protected during development • Launching 3 supplement SKUs simultaneously • Unified product page (PDP) structure across all SKUs • Theme-based build with light customization (no custom theme from scratch) • Desktop and mobile optimized • Built with long-term content growth in mind Pages to Build • Home • Products / Collections • 3 × Product Pages (shared PDP template) • About • Quality / Standards • Learn Center (Knowledge Universe) • Basic policy pages (Privacy / Terms / Refund / Shipping) Learn Center (Knowledge Universe) One of the key goals of this project is to establish the foundation for a future educational content hub called "Knowledge Universe". The Learn Center should support future expansion into: • Pillar pages • Supporting articles • Topic categories • Internal linking • Ingredient education • Science and mechanism education • Health topic education • Product education Initial content volume will be small. However, the architecture should be scalable and organized in a way that supports future growth into a large educational library. We are not looking for advanced SEO consulting or content creation at this stage, but we do value experience building websites that support long-term content strategies. Product Page (PDP) Expectations All product pages should follow a consistent modular structure including: • Hero section (product name, subtitle, usage context) • Who it's for • How it works (high-level, non-medical) • Ingredients & Forms • Quality & Testing • FAQ • Subscription-ready layout (Subscribe & Save) Clear information hierarchy and section framing are important. We value clarity and trust-building more than visual novelty. Branding & Visual Direction We already have: • Logo • Brand colors • Product label designs • Visual references We are looking for someone who can apply these assets consistently throughout the website. You are not expected to create a new brand identity from scratch. Conversion & UX • Clear navigation and product hierarchy • Clean, trust-building layout • Subscription app setup • UX that supports repeat purchase and long-term customer relationships SEO (Basic Only) • Proper page titles • Meta descriptions • Clean URL structure • Basic on-page SEO best practices No advanced SEO strategy, keyword research, link building, or content production is required. What This Project Is NOT • No custom Shopify theme development from scratch • No heavy animations or experimental UI • No medical, legal, or tax consulting • No advanced CRO testing • No large-scale content production Ideal Experience • Shopify websites for supplements, wellness, health, or science-driven brands • Experience with content-heavy websites • Experience building educational content hubs, resource centers, or knowledge libraries • Understanding of scalable content architecture • Ability to balance brand, usability, and conversion To Apply, Please Include 1. 2–3 relevant Shopify projects (live links preferred) 2. Your role in those projects 3. Any examples of content-heavy websites, educational hubs, resource centers, or knowledge libraries you have built 4. Briefly explain how you would structure a Learn Center that may eventually contain hundreds of educational articles 5. How you would approach navigation, categories, and future content expansion within Shopify 6. Your estimated timeline and availability