Social Media Assistant & Content Coordinator

About the Role We are looking for a creative, reliable, and organized Social Media Assistant to support our growing online presence. The ideal person understands social media content, audience engagement, and digital marketing. You should be comfortable creating content, keeping social platforms organized, monitoring engagement, and helping maintain a consistent online presence. This is a long-term opportunity for someone who is dependable, creative, and interested in growing with a professional business. Responsibilities Create and schedule social media posts across multiple platforms. Develop engaging captions, short-form content ideas, and promotional graphics. Repurpose existing content into posts, short videos, and other social media formats. Monitor comments and messages and respond appropriately. Help maintain a consistent posting schedule. Research relevant content ideas and social media trends. Organize and maintain a monthly content calendar. Track basic social media performance and engagement. Prepare simple weekly reports on content performance. Assist with content planning for educational and informational campaigns. Coordinate content across Facebook, Instagram, TikTok, LinkedIn, and YouTube. Identify opportunities to improve audience engagement and content performance. Maintain organized digital files and content assets. Qualifications Previous experience managing social media accounts. Strong written English and communication skills. Experience creating social media graphics and short-form content. Familiarity with Canva or similar design tools. Knowledge of Facebook, Instagram, TikTok, LinkedIn, and YouTube. Strong attention to detail and organization. Ability to follow a content calendar and meet deadlines. Comfortable working independently and communicating through Upwork. Understanding of social media analytics and engagement metrics. Experience with business, education, coaching, or professional-service content is a plus. What We're Looking For We want someone who can do more than simply publish posts. We're looking for a person who understands how to create useful, engaging content, communicate professionally with an online audience, and consistently improve the quality and organization of our social media presence.