Social Media & Community Manager (Native Spanish Speaker – LATAM)

## About Negocio Pro Negocio Pro helps Spanish-speaking contractors and tradespeople across the United States run their businesses more professionally through WhatsApp. Our customers are painters, remodelers, plumbers, electricians, landscapers, roofers, cleaning companies, and other independent contractors who want to spend less time on paperwork and more time growing their businesses. We are building a trusted brand that educates, supports, and empowers Hispanic small business owners—not just another social media account. We're looking for a creative, organized, native Spanish-speaking Social Media & Community Manager based in Latin America to help us build that brand from the ground up. --- ## About the Role This is a hands-on content creation and community management role. You will own our day-to-day social media presence and help us grow an engaged audience of Spanish-speaking contractors across the United States. Your mission is simple: Create content people want to watch. Build a community people want to join. Help convert followers into Negocio Pro users. --- ## Responsibilities Create and publish engaging content for: * Facebook * Instagram * TikTok * YouTube Shorts Develop content including: * Short-form videos (Reels & TikToks) * Educational posts * Carousels * Images * Stories * Customer testimonials * Product demonstrations * Tips for contractors * Business advice * English phrases for customer communication * Before-and-after examples of invoices, estimates, and customer messages Repurpose long-form content into multiple social media formats. Write compelling captions in native Spanish. Maintain a consistent publishing calendar. Create content ideas and monthly content plans. Monitor trends and recommend new content opportunities. --- ## Facebook Community Management Identify and join Facebook Groups where Spanish-speaking contractors participate. Build relationships by engaging naturally with members. Answer questions and participate in conversations. Share helpful content that provides value to the community. Identify potential Negocio Pro users and encourage them to start a WhatsApp conversation. Monitor comments and respond to messages quickly and professionally. Help grow our own Facebook community over time. --- ## Collaboration Work closely with our Growth Marketing Specialist to ensure content supports paid advertising campaigns, Facebook outreach, product launches, and customer acquisition goals. Recommend new content ideas based on customer questions, comments, and feedback. --- ## Requirements Native Spanish speaker. Based in Latin America. Excellent written Spanish. Strong understanding of Latino culture and communication styles. Experience creating engaging social media content. Experience using Canva. Experience editing short-form videos using CapCut, Canva, Adobe Express, or similar tools. Experience managing Facebook Pages and Facebook Groups. Ability to write persuasive yet conversational copy. Highly organized and proactive. Comfortable working independently. English proficiency is a plus but not required. --- ## Nice to Have Experience marketing to: * Contractors * Construction companies * Home service businesses * Small businesses * Hispanic audiences in the United States Experience creating viral or high-engagement social content. Experience working with WhatsApp Business. --- ## Success Looks Like Within the first 60 days you will have: * Built a consistent publishing schedule. * Created a recognizable brand voice. * Increased engagement across all platforms. * Helped grow our Facebook communities. * Generated conversations that convert into new Negocio Pro users. * Built a repeatable content system that continues to grow our audience. --- ## To Apply Please include: * Your portfolio. * Links to social media accounts you've managed. * Examples of short-form videos you created. * Examples of Facebook Pages or Groups you've managed. * A brief explanation of how you would attract Spanish-speaking contractors in the United States to follow a new brand. * Your favorite content creation tools. * Why you're excited about helping Hispanic small business owners grow their businesses. We're looking for someone who wants to build a brand from day one—not just schedule posts.