Social Media Content Creator & Advertising Manager

Seeking experienced social media marketer who can take an existing ecommerce business and pivot to a new brand using an existing social media account. Must be able to engage existing customers and encourage them to like and share content as well as buy new and different products. Must Have •Proficiency in social media content creation for platforms such as Instagram, Facebook, and TikTok, including short-form video, basic graphic design, and platform-tailored copywriting. •Experience setting up and managing paid social media advertising campaigns (e.g., Meta Ads, TikTok Ads), including audience segmentation, budget management, A/B testing, and performance optimization. Preferred •Experience in social media content planning and strategy, including building editorial calendars and aligning campaigns with brand goals and key metrics. •Ability to use social media analytics tools (e.g., native platform insights, Meta Business Suite) to interpret data, create performance reports, and make data-informed recommendations. •Experience collaborating with designers, photographers, or influencers, ideally within art, design, or lifestyle sectors. •Bachelor’s degree in Marketing, Communications, Design, or a related field. •Proficiency in written and verbal English for creating and refining brand-aligned social media content.