Social Media Content Creator – Wellness SaaS Platform

We are seeking a creative and organized Social Media Content Creator to support our growing wellness technology platform. This is an ongoing, part-time role focused on creating engaging content that helps yoga studios, wellness centers, fitness businesses, and instructors discover and benefit from our platform. The ideal candidate will have experience creating social media content, coordinating with designers and video editors, and building engagement across multiple social channels. ### Responsibilities • Create and publish engaging social media content for Facebook, Instagram, LinkedIn, TikTok, and YouTube Shorts • Develop content ideas focused on wellness businesses, yoga studios, fitness professionals, and business growth • Plan and maintain a content calendar aligned with marketing campaigns and product updates • Coordinate with graphic designers, video editors, and content contributors to produce high-quality posts, reels, shorts, and promotional materials • Create captions, hashtags, and call-to-actions that increase engagement and brand awareness • Monitor comments, messages, and audience interactions and escalate leads when appropriate • Research industry trends, competitors, and wellness-related topics to generate new content ideas • Track content performance and recommend improvements based on engagement metrics • Collaborate with the marketing and product teams to promote new features, events, webinars, and customer success stories ### Deliverables • Weekly content calendar • Social media posts and captions • Reels, short-form video concepts, and content briefs • Community engagement and audience interaction • Monthly performance summary and content recommendations ### Preferred Skills • Social media content creation • Canva, Adobe Express, or similar design tools • Video content planning and coordination • Copywriting and storytelling • Knowledge of wellness, yoga, fitness, or SaaS businesses is a plus • Strong communication and organizational skills This is an ongoing opportunity for someone who enjoys creating content, building online communities, and helping wellness businesses grow through technology.