Social Media & Content Manager - International Wellness & Retreat Brand | Long-Term Opportunity

Posted 4 days ago

Worldwide

Summary

About Us In our organization, we believe meaningful transformation begins with human connection. For over 20 years, we've been helping people create more fulfilling relationships through retreats, professional trainings, online education, and transformational experiences. Based in Bali and serving a global community, we bring together embodiment, meditation, emotional healing, conscious relationships, and teacher training. Today, our social media reaches more than **220,000 followers** across two established Instagram accounts, and we're looking for someone to help us take the next step. This isn't a corporate marketing role. It's an opportunity to become part of a mission-driven team creating content that genuinely impacts people's lives. --- About the Role We're looking for an experienced **Social Media & Content Manager** who can take ownership of our Instagram presence and help us tell meaningful stories. This role combines strategy, creativity, content production and community building. You'll work closely with our founder, CEO, teachers and marketing team to create content that feels authentic, inspiring and beautifully executed. You won't be doing everything alone—you'll collaborate with our wider team—but you'll be the person leading our day-to-day social content. --- Your Responsibilities * Own and manage the content calendar across two Instagram accounts * Plan and publish Reels, carousel posts, Stories and other social content * Edit short-form videos using existing footage and newly captured content * Write engaging captions that feel human, thoughtful and authentic * Collaborate with teachers and team members to capture content during retreats and trainings * Organize and repurpose our growing media library * Generate fresh content ideas for retreats, online courses and launches * Monitor content performance and continuously improve our content strategy * Help strengthen a consistent visual identity and brand voice --- ## Who We're Looking For We're looking for someone who enjoys creating beautiful content—not someone who simply schedules posts. Ideally you: * Have experience managing Instagram accounts with at least **50,000+ followers** * Have worked with wellness, retreats, yoga, hospitality, lifestyle, education or personal brands * Are confident editing high-quality Reels and short-form video * Have a strong eye for composition, storytelling and premium visual aesthetics * Write fluent, natural English * Are highly organised and proactive * Can work independently while communicating clearly with a remote team ### Bonus Points * Based in Bali * Experience filming retreats or live events * Experience working with transformational, wellness or education brands * Photography or videography skills * Experience using Meta Business Suite, Later, Metricool or similar scheduling tools --- What Success Looks Like During your first 90 days, you'll help us: * Bring greater consistency to our social media * Increase engagement through stronger storytelling * Create repeatable content systems and workflows * Support upcoming retreats and online launches * Elevate the quality and consistency of our visual content --- This Role Is Probably NOT For You If... * You mainly have experience in corporate or traditional marketing. * You rely heavily on Canva templates or AI-generated content. * You prefer scheduling posts rather than creating content. * You're looking for a short-term freelance project with minimal involvement. --- How to Apply Please include: 1. Three Instagram accounts you've personally managed. 2. Three pieces of content (especially Reels) you're most proud of. 3. A short explanation of your role in each project. 4. Your portfolio or website (if available). 5. Your current location and time zone. 6. Your preferred hourly rate or monthly retainer. Applications without portfolio examples will not be considered. To show you've read this description carefully, please begin your proposal with the words: **"Human connection."** --- ## What We Offer * Long-term collaboration with an international wellness brand * Creative ownership and freedom * A supportive, purpose-driven team * Flexible remote work (with opportunities to work from Bali during retreats, depending on the role) * The opportunity to help shape the future of a globally recognised brand We're not looking for someone to simply manage social media. We're looking for someone who wants to build something meaningful with us.💛

  • $3,000.00

    Fixed-price
  • Expert
    Experience Level
  • Remote Job
  • Complex project
    Project Type

Contract-to-hire opportunity

This lets talent know that this job could become full time.
Learn more
Skills and Expertise
Mandatory skills
Social Media Management
Activity on this job
  • Proposals:15 to 20
  • Last viewed by client:2 days ago
  • Interviewing:
    0
  • Invites sent:
    0
  • Unanswered invites:
    0
About the client
Member since Apr 4, 2026
  • South Korea
    10:19 AM

Explore similar jobs on Upwork

Social Media Advertising
Facebook Ads Manager
Instagram
Social Media Management
Social Media Content Creation
Instagram Story
Social Media Website
Shopify
Social Media Marketing
Social Media Strategy
Content Creation
Pinterest
Social Media Marketing Strategy
Influencer Outreach
Influencer Marketing
Content Creator for Lifestyle BrandHourly‐ Posted 4 weeks ago
Social Media Marketing
Photography
Videography

How it works

  • Post a job icon
    Create your free profile
    Highlight your skills and experience, show your portfolio, and set your ideal pay rate.
  • Talent comes to you icon
    Work the way you want
    Apply for jobs, create easy-to-by projects, or access exclusive opportunities that come to you.
  • Payment simplified icon
    Get paid securely
    From contract to payment, we help you work safely and get paid securely.
Want to get started? Create a profile

About Upwork

  • Rating is 4.9 out of 5.
    4.9/5
    (Average rating of clients by professionals)
  • G2 2021
    #1 freelance platform
  • 49,000+
    Signed contract every week
  • $2.3B
    Freelancers earned on Upwork in 2020

Find the best freelance jobs

Growing your career is as easy as creating a free profile and finding work like this that fits your skills.

Trusted by

  • Microsoft Logo
  • Airbnb Logo
  • Bissell Logo
  • GoDaddy Logo