Social Media Content Manager for Luxury Personal Training Brand

Posted 4 weeks ago

Worldwide

Summary

SOCIAL MEDIA CONTENT MANAGER Luxury Personal Training Brand We are looking for a detail-oriented Social Media Content Manager to help produce, schedule, and publish content for a growing luxury personal training brand. IMPORTANT: This is not a strategy role. We already have: * Brand guidelines * Marketing campaigns * Content pillars * Headlines * Captions * Photos and videos We are not looking for a social media strategist, marketing consultant, or growth expert. We are looking for someone who can take approved content and execute it consistently and professionally. Responsibilities * Create social media posts from provided photos and videos * Apply brand typography and design standards to images and reels * Create carousel posts, reel covers, and short-form video content * Schedule and publish content across Instagram, LinkedIn, Facebook, and Google Business Profile * Maintain content calendars and publishing schedules * Ensure all content follows our Brand Bible and visual standards * Organize content assets and maintain consistency across platforms * Provide basic monthly reporting on content performance Tools Experience with some or all of the following is preferred: * Canva * Adobe Express * Meta Business Suite * Metricool * Buffer * Vista Social * LinkedIn * Instagram What We Provide * Complete Brand Bible * Marketing campaigns * Headlines and post copy * Photos and videos * Content direction * Posting schedule What We Value * Attention to detail * Strong visual judgment * Clean design * Consistency * Reliability * Excellent written English We do NOT value: * Trend chasing * Viral content tactics * Influencer-style marketing * Excessive use of templates * Generic social media best practices that conflict with our brand standards About the Brand TRAIN is the home of Reserved Training™. www.trustintrain.com We are building a premium personal training brand centered around private training lanes, professionalism, consistency, and Luxury Without Pretense™. Our content is minimal, restrained, architectural, and brand-driven. Application Instructions Please include the word "Courier" in the first sentence of your proposal. Please provide: 1. Examples of social posts you have designed 2. Examples of reels or short-form video content you have edited 3. A list of the social scheduling tools you have used 4. A brief description of your workflow when given: * a photo * a headline * a caption Bonus points if you have experience with: * luxury brands * hospitality brands * architecture or real estate brands * premium lifestyle brands Paid Test Project Finalists will be asked to complete a small paid test project using our provided assets and brand standards before a long-term engagement is offered. This is expected to be an ongoing relationship for the right candidate.

  • Less than 30 hrs/week
    Hourly
  • 6+ months
    Duration
  • Intermediate
    Experience Level
  • $15.00

    -

    $40.00

    Hourly
  • Remote Job
  • Complex project
    Project Type
Skills and Expertise
Mandatory skills
Canva
LinkedIn
Social Media Management
Activity on this job
  • Proposals:50+
  • Last viewed by client:4 weeks ago
  • Interviewing:
    0
  • Invites sent:
    0
  • Unanswered invites:
    0
About the client
Member since Jan 23, 2022
  • United States
    Mclean4:47 AM
  • $15K total spent
    15 hires, 3 active
  • 148 hours
  • Individual client

Explore similar jobs on Upwork

TikTok ad campaign auditFixed-price‐ Posted 1 month ago
Social Media Marketing
Campaign Management
TikTok Ad
TikTok Marketing
Influencer Outreach
Lead Generation
Email Outreach

How it works

  • Post a job icon
    Create your free profile
    Highlight your skills and experience, show your portfolio, and set your ideal pay rate.
  • Talent comes to you icon
    Work the way you want
    Apply for jobs, create easy-to-by projects, or access exclusive opportunities that come to you.
  • Payment simplified icon
    Get paid securely
    From contract to payment, we help you work safely and get paid securely.
Want to get started? Create a profile

About Upwork

  • Rating is 4.9 out of 5.
    4.9/5
    (Average rating of clients by professionals)
  • G2 2021
    #1 freelance platform
  • 49,000+
    Signed contract every week
  • $2.3B
    Freelancers earned on Upwork in 2020

Find the best freelance jobs

Growing your career is as easy as creating a free profile and finding work like this that fits your skills.

Trusted by

  • Microsoft Logo
  • Airbnb Logo
  • Bissell Logo
  • GoDaddy Logo