Social Media Growth, Content Strategy & SEO Expert for Interior Design Firm

PLEASE READ THOROUGHLY BEFORE APPLYING Social Media Growth, Content Strategy & SEO Expert for Interior Design Firm We are an established Los Angeles interior design firm looking for an experienced, creative, and highly proactive Social Media Growth, Content Strategy & SEO Expert to take our brand and online presence to the next level. This is not a basic social media posting position. We are looking for someone who understands the interior design industry, knows how to build an audience, understands what makes people stop scrolling, and can help us turn our expertise and personality into engaging content. Interior Design Experience Is Required We strongly prefer candidates who have directly worked with interior designers, interior design firms, architects, luxury home brands, or closely related businesses. You must be able to show us a portfolio of Instagram accounts you have personally worked on and explain the actual results you achieved. We want to see: Instagram accounts you have managed Follower count before you started Follower count after working with you How long you managed the account Improvements in reach and engagement Successful Reels or posts you created Examples of leads or business generated through social media, when available We are interested in proven growth, not purchased followers or vanity numbers. Daily Instagram Management & Growth Our Instagram needs to be active consistently, not updated once or twice a week. We are looking for someone who can be involved with our Instagram on a daily basis and develop an ongoing strategy for: Reels Stories Posts Carousels Project reveals Before-and-after content Educational interior design videos Behind-the-scenes content Design tips Trending content Funny and entertaining videos Content featuring our designers and personalities Content that demonstrates our expertise without feeling like an advertisement We want a combination of beautiful design content, valuable information, personality, humor, and entertainment. The goal is to give people a reason to follow us even if they are not currently looking for an interior designer. Content Direction & Working With Our Team You will not simply wait for us to send you content. We need someone who is proactive and brings ideas to us. You will work directly with our interior designers and professional photographer/content creator to plan upcoming content. For example, we want you to be able to tell our team: What videos we should shoot What questions our designers should answer on camera What educational topics are currently performing What funny or relatable interior design content we should create What trends we should participate in What project details our photographer should capture What vertical video footage and B-roll you need What before-and-after shots should be documented What content should be captured during installations, site visits, shopping trips, client presentations, etc. We want someone who can look ahead and say, "Here are the 10 pieces of content we should shoot next." You should essentially become the creative director for our social media presence. SEO & Google Growth Social media is only one part of this position. We also need someone with strong SEO and Local SEO experience who can help our website rank highly on Google for interior design searches throughout our local Los Angeles market. Responsibilities should include: Local SEO strategy Google Business Profile optimization Keyword research On-page SEO Technical SEO recommendations Website content strategy Local landing page strategy Backlink and authority-building strategy Google Search Console and analytics Tracking keyword rankings and organic traffic Improving qualified traffic and inquiries from Google Our goal is ambitious but straightforward: We want to compete for first-page Google rankings for valuable interior design searches in the Los Angeles areas we serve. What Success Looks Like We are looking for measurable growth. We want to see: Instagram: More followers, stronger engagement, greater reach, successful Reels, increased brand recognition, and qualified inquiries. Google: Higher rankings for relevant local searches, increased organic traffic, and more qualified leads through our website. Brand: A recognizable interior design presence that people enjoy following because our content is beautiful, informative, useful, entertaining, and sometimes funny. Who We Want The right person is: Highly creative Proactive Experienced with interior design or luxury home brands Comfortable directing photographers and designers on content creation Experienced growing Instagram accounts organically Knowledgeable about Instagram algorithms and trends Strong with Reels and short-form video strategy Able to create both educational and entertaining concepts Experienced with Local SEO Data-driven and able to show measurable results Interested in becoming deeply involved with the brand rather than simply scheduling posts How to Apply Please do not send us a generic social media proposal. Start your proposal with: "INTERIOR DESIGN GROWTH" Then provide: 3 to 5 interior design or closely related Instagram accounts you have personally worked on Starting and ending follower counts for each How long you worked on each account Links to several successful Reels/posts you helped create Your best example of organic Instagram growth Examples of SEO/local SEO results you have achieved Your experience ranking local businesses on Google A brief explanation of what you would do during your first 30 days working with our interior design firm Important: Please only apply if you can provide actual examples and measurable results from previous clients. We are looking for the right person for a long-term relationship who can become an important part of growing our brand.