Social Media Manager — Full-Time, Long-Term Role | Immediate Hire

We’re looking to hire an experienced Social Media Manager immediately to help manage and organize the social media side of Vishal CPA Prep, an online CPA Exam preparation company. This is NOT a short-term contract or one-off project. We are looking for someone who wants to become a long-term part of our team and take real ownership of our social media operation. The biggest problem we need you to solve We already have people creating content. We have: A dedicated video editor/video team An ads specialist managing our paid advertising Plenty of ideas, expertise, and content to share What we are missing is the person who keeps everything organized, consistent, scheduled, and accountable. Sometimes we get extremely busy running the business, teaching students, hosting webinars, and working with our team. Social media can become inconsistent simply because nobody is fully responsible for making sure everything gets done. That is where you come in. I need someone who can tell me: “Vishal, here are the scripts you need to record this week.” “Here is what we're posting Monday through Sunday.” “We need three more videos recorded.” “Stories haven't been posted today.” “This Reel performed extremely well. We should create more content like this.” “This type of hook isn't working. Let's change it.” I want someone who helps keep me and the entire content team accountable. Your responsibilities will include: Build and manage our weekly/monthly social media content calendar Make sure I am recording content every single week Help review and improve scripts, hooks, captions, and content ideas before I record Coordinate with our existing video editing team Make sure edited videos are completed and ready to post Schedule and/or post Reels consistently Make sure Instagram Stories are being posted daily Keep us stocked with content so we are never asking, “What are we posting today?” Track organic social media performance Review Reel views, watch time, engagement, follower growth, leads, etc. Identify which videos are working and which are not Understand basic paid-ad metrics and work alongside our existing ads specialist Compare organic performance with paid performance Help us make decisions based on numbers, not guesses Keep the entire social media process organized Hold me and the team accountable to deadlines and posting schedules Analytics are VERY important I do not want someone who simply posts content. You should be comfortable looking at numbers and explaining what they mean. For example: Why did one Reel get 100,000 views while another got 3,000? Which hooks are performing best? Which topics generate the most engagement? Are people actually watching the videos? Which organic videos should potentially become ads? What content should we stop making? What should we double down on? You will also work alongside our current paid ads person, so you should understand social media and advertising metrics well enough to communicate with her and understand the bigger picture. Video editing is a PLUS — but not required If you know how to edit short-form videos, that is definitely a bonus. However, we already have a dedicated video editor, so I am not hiring you primarily to edit videos. I am hiring you to MANAGE the process. The most important qualities are organization, accountability, strategy, consistency, and understanding the numbers. Who I'm looking for You may be a great fit if you: Have previous social media management experience Have managed Instagram/Reels or short-form content before Are extremely organized Are proactive instead of waiting for instructions Understand social media analytics Understand basic paid advertising metrics Can manage a content calendar Can help improve hooks and scripts Can coordinate with editors and other team members Are comfortable holding the business owner accountable Communicate quickly and clearly Want a long-term, full-time position I especially want someone who can eventually understand our brand so well that I don't have to constantly think about social media. You should be the person thinking: “What are we recording this week?” “What are we posting tomorrow?” “What performed best last week?” “What should we change next week?” About Vishal CPA Prep We help CPA Exam candidates pass their exams through live classes, recorded courses, study materials, tutoring, webinars, and personalized support. I have been helping CPA candidates for many years, and we are now focused heavily on growing the brand through organic content and paid advertising. There is a LOT of opportunity here for the right person. IMPORTANT I am looking to hire immediately. This is a LONG-TERM role, not someone looking to work with us for a few weeks and move on. If you are interested, please apply and include: Social media accounts/brands you have managed Your experience with Instagram Reels/short-form content Your experience analyzing social media metrics Your experience with paid-ad metrics, if any Whether you have video editing experience Your availability and whether you are looking for a long-term position Bonus: In the first line of your application, tell me one thing you would track every single week to determine whether our organic Instagram strategy is actually working. We are ready to hire quickly for the right person.