Social Media Manager for a Public Health Professor

I’m a professor, researcher, nonprofit founder, and writer looking for someone to significantly grow and manage my social media presence, particularly on Instagram, TikTok, and LinkedIn. My work covers public health, race, culture, politics, and social issues, and I’ve written for major national media outlets. I already have plenty of material—research, articles, talks, commentary, and ideas. I need someone who can turn that into content that reaches people well beyond my existing academic and professional circles. Building a much larger audience is the main goal. I’m looking for someone who can take ownership of the day-to-day work—not just give me a strategy. That includes: * Creating and designing posts * Writing captions and other copy * Developing Reels/TikToks and short-form content * Posting and scheduling content * Responding to comments and engaging with other accounts * Identifying timely topics and opportunities for me to weigh in * Tracking what works and adjusting accordingly Ideally, you’ve helped grow individual people, especially professors, scientists, physicians, writers, activists, experts, or other public-facing figures. I’m less interested in experience managing social media for companies or products. Please send examples of people whose audiences you’ve personally helped grow, what you handled for them, and the results. I’m looking for an ongoing relationship with someone who can actively create, manage, and grow the accounts, not a one-time consultation.