Social Media Manager

About Us We are a growing eCommerce company looking for a proactive Social Media Manager to take ownership of our organic social media presence across our brands. We're looking for someone who can manage the day-to-day social media operation, keep our channels active and engaging, interact with our audience, identify opportunities for growth, and protect our brand reputation. This is not simply a content scheduling role. You will be responsible for the ongoing management and growth of our social channels. Responsibilities Content Publishing & Management Schedule and publish daily social media content across relevant platforms. Manage daily feed posts, Reels, Stories, Shorts, and other assigned content. Ensure posts are published at the correct times with accurate captions, hashtags, tags, links, and formatting. Repurpose existing content into different formats and platforms where appropriate. Maintain an organized content calendar and ensure there are no gaps in publishing. Identify opportunities to improve content based on engagement and performance. Community Management Monitor comments across all social media platforms. Respond to comments promptly and professionally. Moderate spam, inappropriate comments, and other content that could negatively affect the brand. Identify important customer feedback, complaints, questions, and opportunities and escalate them when necessary. Engage naturally with followers to build an active community. Inbox & Customer Communication Monitor and manage social media inboxes and DMs. Respond to customer questions and product inquiries. Monitor and respond to partnership, influencer, affiliate, and collaboration inquiries, and direct them to the relevant team for further handling. Direct customers to the appropriate team when an issue requires further assistance. Maintain a professional and consistent brand voice across all conversations. Follow up on important conversations when necessary. Competitor & Market Research Monitor competitor social media accounts regularly. Identify successful content formats, trends, hooks, campaigns, and engagement strategies. Research emerging social media trends and identify opportunities relevant to our brands. Monitor competitors' engagement, content frequency, offers, and audience responses. Bring new content ideas and opportunities to the team. Creator, Partner & UGC Monitoring Monitor tagged posts, mentions, collaborations, influencer content, and user-generated content. Track content posted by affiliates, influencers, athletes, customers, and other partners. Engage with relevant partner content and help maximize its reach. Identify strong UGC that can potentially be repurposed for marketing. Report important creator/partner activity to the team. Growth & Optimization Monitor social media performance and identify what content is working and what is not. Track engagement, reach, views, follower growth, and other relevant metrics. Recommend new content ideas, formats, trends, and growth opportunities. Test different content styles, posting formats, hooks, captions, and publishing approaches. Continuously improve the social media strategy based on data and audience behavior. Brand Management Maintain consistent brand voice, tone, and visual standards. Ensure all published content is accurate, professional, and aligned with brand guidelines. Catch spelling, messaging, tagging, and formatting errors before publishing. Protect brand reputation through professional and timely community management. Escalate negative or sensitive issues quickly rather than allowing them to sit unanswered. Performance Expectations Consistent daily publishing according to the content calendar. Timely responses to comments and inbox messages. Active monitoring of all assigned social channels. Regular competitor and trend research. Consistent monitoring of creator, affiliate, influencer, and customer content. Proactive identification of growth opportunities. Clear communication and progress updates. High attention to detail with minimal publishing errors. Requirements Proven experience managing social media for eCommerce, DTC, consumer, lifestyle, sports, or similar brands. Strong understanding of Instagram, Facebook, TikTok, YouTube Shorts, and other major social platforms. Experience with social scheduling and management tools. Strong written English. Excellent communication and customer-service skills. Strong understanding of social media trends and content formats. Ability to manage multiple platforms and priorities simultaneously. Highly organized, proactive, and reliable. Able to work independently and take ownership rather than waiting for instructions. Preferred Experience eCommerce/DTC social media management. Sports, fitness, lifestyle, or consumer brands. Influencer and affiliate marketing. UGC management. Social media analytics. Community management and customer support. Experience with tools such as Metricool, Buffer, Later, Hootsuite, or similar platforms. Compensation $400/month fixed Up to $100/month performance bonus $500/month total potential compensation Long-term opportunity. Bonus and future compensation can increase based on performance, consistency, ownership, and measurable growth. To Apply Please include: A brief summary of your social media management experience. Examples of eCommerce or consumer brands you have managed. The social media platforms and scheduling tools you have experience with. Examples of how you have grown or improved a social media account. Explain what you would do in your first 30 days to improve our social media presence. Start your proposal with the word SOCIAL so we know you've read the full job description. We're looking for someone who can own our social media presence, not someone who simply schedules posts. You should be proactive, responsive, creative, organized, and focused on building an active audience and growing the brands.