Social Media Strategy & Content Manager

Social Media Strategy & Content Manager — LoCo Tri *Part-Time | Remote* LoCo Tri is a multisport specialty retailer in Leesburg, VA serving swimmers, cyclists, runners, and triathletes. We're looking for a social media manager who can own both strategy and execution — someone who thinks in content calendars and shoots Reels with equal confidence. **What You'll Own** - Social media strategy across Instagram and Facebook — channel positioning, content pillars, posting cadence, and growth initiatives - Content creation and editing using supplied assets — short-form video (Reels, Stories), graphics, and photography - Caption writing and brand voice consistency across all posts — we're authentic, community-rooted, and sport-forward - Trend monitoring and platform updates — you bring ideas before we ask - Editorial quality control on all outgoing content - Content calendar management and scheduling **What We're Looking For** - Demonstrated experience managing social strategy for a retail, lifestyle, or sports brand — not just posting, but planning - Strong short-form video editing skills — receiving raw footage and producing Reels-ready content is required - Sharp editorial eye; you catch what's off before it goes live - Familiarity with endurance sports (triathlon, cycling, running, swimming) is a meaningful plus — our audience knows the difference - Portfolio or active social accounts required with your application **Details** - Part-time remote engagement - Compensation based on experience and scope