Technical SEO & Indexing Fix for WordPress/WooCommerce Site with Cloudflare, GSC, GA4 and GTM

I am are looking for an experienced technical specialist to audit, fix and properly configure the indexation, crawlability, tracking and Google fix integrations of our e-commerce website: https://gripsmx.com Our site is a WordPress / WooCommerce store built with Elementor and the Merto theme/template. The domain is connected through Cloudflare, and we also have access to cPanel/hosting. This project is strictly technical.T he priority is to make sure the website is technically crawlable, indexable, correctly connected to Google platforms and protected from fake/bot traffic without blocking Googlebot or other legitimate crawlers. Current situation: * The website still does not appear properly in Google search results, even when searching for the brand, products, categories or specific pages. * We have already made some internal checks and adjustments in Cloudflare and cPanel. * We have reviewed some basic DNS/domain settings internally. * We detected a high amount of fake/bot traffic from countries that are not relevant to our business. * This fake traffic inflated our website analytics and made traffic data unreliable. * We attempted to reduce irrelevant traffic through Cloudflare. * We need to confirm that Googlebot, Google Merchant Center and other legitimate Google crawlers are not being blocked by mistake. * We need to validate that Google Search Console, GA4, Google Tag Manager and Google Merchant Center are correctly connected and configured for an e-commerce website. Website setup: * WooCommerce * Elementor * Merto theme/template * Cloudflare * cPanel/hosting access * Google Search Console * Google Analytics 4 * Google Tag Manager * Google Merchant Center Scope of work: 1. Google Search Console / Indexation * Verify correct domain property setup in Google Search Console. * Review indexing status and coverage issues. * Inspect key URLs manually in Google Search Console. * Confirm that the homepage, product pages, category pages, blog posts and main commercial pages are crawlable and indexable. * Identify why the site is not appearing properly in Google. * Submit or resubmit the correct sitemap if needed. * Request indexing for priority pages after fixes. 2. Sitemap and robots.txt * Validate XML sitemap configuration. * Confirm WooCommerce products, categories, posts and pages are included correctly. * Review robots.txt and correct any blocking directives. * Confirm that Googlebot and Google Merchant Center crawlers can access the required pages. * Check whether unnecessary URLs, filters or duplicate pages should be excluded. 3. Index / noindex and canonical tags * Review index/noindex settings across WordPress, WooCommerce, Elementor templates and SEO plugin settings. * Review canonical tags for homepage, products, categories, blog posts and filtered pages. * Identify and fix incorrect canonical URLs. * Prevent duplicate or low-value filtered URLs from creating indexation problems. 4. WooCommerce crawlability * Confirm that product pages are crawlable and indexable. * Confirm that product categories are crawlable and indexable. * Review WooCommerce product schema basics. * Review category structure from a technical indexation perspective. * Confirm that AJAX filters or search filters are not generating crawl/indexation problems. * Confirm that important product/category URLs are not blocked by Cloudflare, robots.txt, noindex or canonical issues. 5. Google Merchant Center * Review Google Merchant Center connection. * Confirm that product data/feed can be read correctly. * Check for crawl, landing page, product URL or feed-related issues. * Confirm that Google Merchant Center crawlers are not blocked by Cloudflare or robots.txt. * Review whether WooCommerce products are eligible to be processed correctly by Merchant Center. 6. Google Analytics 4 and Google Tag Manager *It is already set up, but need to validate GA4 installation. * Validate Google Tag Manager installation. * Confirm that tags are firing correctly. * Check for duplicate GA4 or GTM installations. * Review basic e-commerce tracking setup. * Confirm that traffic data is being measured as accurately as possible. * Recommend how to filter or reduce fake/bot traffic without affecting legitimate users or Google crawlers. 7. Cloudflare and hosting/cPanel * Review Cloudflare DNS configuration. * Review SSL/TLS configuration. * Review cache settings. * Review firewall rules. * Review bot protection/security settings. * Review redirects at Cloudflare, WordPress and cPanel level. * Confirm that Cloudflare is not blocking Googlebot, Google Merchant Center or other legitimate Google services. * Confirm that the domain, hosting/cPanel, WordPress and Cloudflare are correctly connected. 8. Redirects, errors and technical blocks * Review 301/302 redirects. * Identify redirect loops or incorrect redirects. * Review 404 errors and broken important URLs. * Review blocked resources. * Review mixed content or SSL issues if present. * Confirm that the site resolves correctly with and without www, and with HTTPS. 9. Bot/fake traffic review * Review the fake/bot traffic issue we detected. * Identify whether Cloudflare rules are correctly set. * Recommend safe filtering rules for non-relevant countries or suspicious traffic. * Make sure those rules do not block Googlebot, Merchant Center crawlers, GA4, GTM or legitimate users. 10. Final deliverables * Implement the necessary fixes directly. * Provide a clear summary of what was reviewed. * Provide a list of all changes made. * Explain what was causing the indexation or tracking issue. * Confirm which Google tools are correctly connected after the work. * Confirm which pages/products/categories were tested. * Provide screenshots or evidence from Google Search Console, GA4, GTM, Merchant Center and Cloudflare where relevant. * Provide next-step recommendations for the later SEO/content phase. Required experience: * WordPress technical setup * WooCommerce technical setup * Cloudflare * cPanel/hosting * Google Search Console * Google Analytics 4 * Google Tag Manager * Google Merchant Center * XML sitemap * Robots.txt * Canonical tags * Index/noindex troubleshooting * WooCommerce product/category crawlability * Bot traffic filtering * Technical SEO for e-commerce Please include in your proposal: 1. Similar technical indexation or crawlability issues you have fixed. 2. Your experience with WordPress, WooCommerce and Cloudflare. 3. Your experience with Google Search Console, GA4, GTM and Google Merchant Center. 4. Your experience identifying and filtering fake/bot traffic without blocking Googlebot. 5. Your proposed approach for this project. 6. What access you would need. 7. Estimated timeline. 8. Estimated cost for this technical phase. 9. What you will deliver at the end of the project. Important: This is not a content SEO, backlinks or blog writing project. We need a technical expert who can diagnose, configure and fix indexation, crawlability, tracking, Cloudflare and Google platform connection issues directly.