TikTok Media Buyer for CPG Brand

Summary We're looking for an experienced TikTok Media Buyer to manage and scale paid advertising campaigns for low AOV eCommerce products. The ideal candidate has a strong understanding of direct-response advertising, creative testing, and performance optimization, with a proven track record of driving profitable growth on TikTok. We're looking for someone who is available to start immediately and can hit the ground running. What You'll Do Build, launch, and scale TikTok ad campaigns for low AOV products Conduct audience research and test targeting strategies Monitor and optimize key performance metrics including CPA, ROAS, CTR, CPC, and conversion rates Analyze campaign performance and provide actionable insights and weekly reports Collaborate with our team to develop high-converting UGC, video ads, and creative briefs Identify scaling opportunities while maintaining profitability Requirements 2+ years of hands-on experience managing TikTok Ads for eCommerce brands Proven experience scaling low AOV products successfully on TikTok Analytical mindset with strong reporting and data interpretation skills