Update Existing Puraboard Website with New Premium Decking Range

Project Overview We currently operate www.puraboard.com, a premium composite decking website. We are changing the existing puraboard decking and products to regalboard decking, we want to keep the exiting puraboard brand and product names while update the product images and content to match regalboard, we do not want to feature any reference for Regalboard as a brand only Puraboard we require an experienced WordPress developer/designer to update the website using new product imagery, colours, specifications and content from Regalboard. Important: This is not a rebrand of Puraboard. The Puraboard brand name, website domain and market identity will remain unchanged. The objective is to: Retain the Puraboard brand Replace the existing product range with new premium decking products Update imagery and content throughout the website Improve the overall design and user experience Position Puraboard as a premium decking brand similar to Millboard and Fiberdeck Design Direction The new website should take inspiration from: https://www.millboard.com https://www.fiberdeck.com We want a more premium and aspirational feel featuring: Luxury outdoor living imagery Modern architecture High-end product presentation Elegant typography Improved spacing and layout Premium colour and texture displays Better mobile experience The website should feel comparable to premium decking brands rather than a standard building materials website. Scope of Work Homepage Refresh Redesign homepage using supplied product images and content. Include: Large hero section Premium lifestyle imagery Product collection overview Why Choose Puraboard section Colour collection preview Inspiration/projects section Sample request CTA Product Collections Create pages for: Refined Grain Collection Weathered Grain Collection Include: Product imagery Benefits Technical information Colour options Downloads Colour Collection Page Display all available colours with: Swatches Product images Specifications Download resources Product Benefits Section Showcase: Low maintenance Anti-slip surface Hidden fixing system Rot resistance Crack resistance UV stability Sustainable materials Long lifespan Inspiration / Gallery Section Add a visual project gallery inspired by Millboard and Fiberdeck to showcase completed installations and lifestyle applications. Technical & Sustainability Pages Create: Product information page Sustainability page Downloads/resources page Existing Functionality Retain: Existing domain Existing branding (Puraboard) Sample request forms Contact forms Distributor functionality Existing SEO structure where possible Deliverables Updated WordPress website Premium redesign Mobile responsive New product imagery and content added Inspiration gallery Colour collection page Technical resources section SEO-friendly implementation Additional Question for Applicants Please provide: Examples of premium product websites you have built. Examples using Elementor. Whether you can achieve a design quality similar to Millboard and Fiberdeck. Estimated completion time. This revised brief is much clearer and will stop freelancers thinking they're simply replacing "Puraboard" with "RegalBoard." Instead, they'll understand that Puraboard remains the brand, while RegalBoard becomes the product technology/range featured on the site.