Web Developer + Local SEO Specialist for Window Cleaning Business (Windsor, ON)

**Job Title:** Web Developer + Local SEO Specialist for Window Cleaning Business (Windsor, ON) **Project Summary:** We need an experienced web developer/SEO specialist to rebuild our Windsor-area window cleaning company’s website. The new site must be fast, mobile-friendly, and SEO-optimized to attract local customers. Key goals: improve Google visibility for “window cleaning Windsor”, show our real work (gallery), and convert visitors into leads with an instant price estimator. Budget: ~$270 fixed price for Phase 1 (~2 weeks of work). **Deliverables:** - Professional responsive website (HTML/CSS/JS or light CMS). Use provided branding. - Specific pages: Home, Window Cleaning Services (with sub-pages for Residential & Commercial), Pricing (with quote calculator), Gallery/Before-After, About/Contact. - **Instant Price Calculator:** Interactive form (enter address & window count, see an estimated price range, then request quote). - Contact/quote request form (name, address, phone, service type, etc.). - Integration of **real before/after photos** of Windsor jobs (optimize image filenames and alt text). - On-page SEO: Custom titles, meta descriptions, H1/H2 tags per page (include Windsor/ON where relevant). - Technical SEO: XML sitemap, robots.txt, schema markup (LocalBusiness/Service), Google Analytics & Search Console setup. - Content migration: Migrate or rewrite key content about our services. - Setup 301 redirects from old site URLs to new equivalents. - Testing: Ensure forms work (leads are sent), mobile responsiveness, and site loads quickly. **Technical Requirements:** - Clean, maintainable code (we will own all code and hosting). - Use standard web technologies (HTML5/CSS3/JS). WordPress or lightweight framework allowed if needed. - Fast performance (minimize bloat). Secure HTTPS. - Work done via our Hostinger account or your development environment with final deployment to our hosting. **Milestones & Payment (Fixed-price $270):** | Milestone | Deliverables (Phase 1) | Payment | |-----------------------|-----------------------------------------------------------|---------------:| | 1. Planning & Design | Sitemap, wireframes, style mockups completed. Setup dev site. | 20% ($50) | | 2. Development | Coded pages (Home, Services, Residential, Commercial, Pricing) + quote calculator form. | 50% ($140) | | 3. SEO & Launch | Add meta tags/schema, integrate content/images, set up Analytics & Console, fix bugs, launch site. | 30% ($80) | *Milestones correspond to the deliverables listed. We’ll review and approve each milestone in Upwork before releasing payment.* **Screening Questions:** (Answer these in your proposal) 1. Describe a similar local business project you did (web/SEO) and the results. 2. If an SEO audit finds many “toxic” backlinks, would you disavow them all? Why/why not? 3. For this project, would you prioritize site structure/content, technical SEO, or Google Maps profile first? Explain your reasoning. 4. List 3–5 target keywords you’d pursue for a window-cleaning company in Windsor. How would you verify their value? 5. Which SEO tactics would you avoid because they could risk penalties (e.g. PBN links, auto-generated pages, fake reviews, etc.)? **Proposal Format:** *(Answer all of the above in your proposal)* - **Relevant Experience:** [Years of experience, similar projects] - **Project Approach:** [Your plan with key steps/milestones] - **Skills & Tools:** [Your main tech/SEO tools] - **Deliverables:** [Confirm all items above are covered] - **Timeline & Budget:** [Confirm ~2 weeks and $270 fixed – do you accept?] - **Portfolio:** [Links to 2–3 past websites or SEO work (preferably local business)] - **Screening Q Answers:** [Answer Q1, Q2, … above clearly] **Required Skills:** HTML/CSS/JS (or WordPress), Responsive Design, On-Page SEO, Local SEO, Google Analytics/Search Console. **Important:** I will only share the current website URL and any sensitive details with candidates I shortlist. **Do not include the website link or contact info** in your proposal (Upwork forbids external links in job posts). Please keep communication on Upwork and avoid off-platform requests. **Budget & Timeline:** Fixed price ~$270 for Phase 1 (as outlined above), to be completed in ~2 weeks. Provide any clarifications up front – we want a sustainable, high-quality solution, not just quick tricks. **Red Flags:** Proposals promising instant #1 rankings, off-platform dealings, or any black-hat SEO (PBNs, spam links, keyword stuffing, auto location pages, etc.) will be rejected. We want quality, ethical work. **How to Apply:** Send a brief proposal following the format above. Emphasize local SEO experience and relevant portfolio items. We will review proposals and conduct interviews via Upwork. Good luck!