Web Developer for ABA Therapy Website (Healthcare + AI Experience Required)

Project Overview: We are seeking an experienced developer or agency to lead a full-scale redesign and rebuild of our website with a strong emphasis on: -ABA (Applied Behavior Analysis) services as our primary offering -AI-powered user experience and intake systems -Bilingual accessibility (English & Spanish) -Conversion optimization for family inquiries This is not a basic website project. We are building a smart, AI-assisted intake and education platform designed to reduce friction for families and streamline how they access care. About Us: Our company provides ABA and early intervention services to children and families across Southern California. Our audience consists primarily of parents navigating autism diagnoses and therapy options; often overwhelmed and in need of clear, compassionate guidance. We aim to become the most accessible, user-friendly ABA provider in our region, leveraging AI to improve responsiveness, education, and intake efficiency. Primary Project Objectives: -Reposition website to reflect ABA-first service model -Replace traditional intake friction with AI-guided onboarding -Solve communication gaps, especially for Spanish-speaking families -Reduce reliance on inconsistent phone support via AI + automation -Build a scalable system that integrates with CRM and scheduling tools -Outperform competitor sites in UX, clarity, and innovation SCOPE OF WORK 1. Website Redesign & Development Full redesign (UX + UI) with a warm, family-centered aesthetic Mobile-first, high-performance build Clear service hierarchy (ABA primary, Early Start secondary) Conversion-focused layout (CTA placement, funnel optimization) CMS for internal updates (Webflow or WordPress preferred) 2. AI INTEGRATION (CORE REQUIREMENT – MUST HAVE EXPERIENCE) We are specifically seeking candidates with hands-on AI implementation experience, not theoretical knowledge. Required AI Features: A. Bilingual AI Chat Assistant (English/Spanish) Conversational assistant trained on ABA-related FAQs Capable of: Answering parent questions Explaining services in simple language Guiding users to next steps (intake, booking) Language toggle or auto-detection (Spanish/English) Tone: warm, supportive, non-clinical B. AI-Guided Smart Intake System Dynamic, conversational intake flow (not a static form) Conditional logic based on responses: Child age Diagnosis status Service needs Output: Recommended service pathway Lead capture + CRM integration Booking prompt C. AI Knowledge Base / Resource Assistant Searchable content system powered by AI Users can ask questions and receive curated responses from: Blog content FAQs Service pages D. Lead Capture + Automation Layer AI-assisted lead qualification Auto-tagging leads (e.g., ABA vs Early Start, Spanish-speaking, region) CRM integration (HubSpot preferred) E. Call Replacement / Backup System (Important) Smart fallback when users prefer phone: Callback request system AI chat prompt if call fails Optional (bonus): AI voice assistant integration 3. Bilingual (Spanish-First) Experience Fully developed Spanish-language experience (NOT Google Translate) Separate or mirrored Spanish pages Spanish AI conversation flows Cultural sensitivity in UX and messaging 4. Local SEO Architecture We serve multiple Southern California regions. Developer must implement scalable SEO structure: Orange County Ventura County San Fernando Valley Santa Clarita Valley Antelope Valley West Los Angeles Each should have: Dedicated landing page Optimized URL structure Schema markup (preferred) 5. Integrations Must integrate with: CRM: HubSpot (preferred; open to recommendations) Scheduling/Billing: Aloha ABA (or compatible workflow) Call Tracking (optional): CallRail or similar REQUIRED TECHNICAL EXPERTISE Candidates must demonstrate experience in: AI & Automation Tools: OpenAI API (GPT-based systems) Voiceflow, Botpress, or similar conversational AI platforms LangChain or equivalent (preferred) Zapier / Make (automation workflows) Front-End / CMS: Webflow (preferred) OR advanced WordPress development React (bonus, not required) Strong UI/UX implementation skills Backend / Integration: API integrations (CRM, AI tools, scheduling systems) Data handling and workflow automation Secure form handling (HIPAA-aware practices preferred) SEO & Performance: Technical SEO implementation Page speed optimization Mobile responsiveness COMPLIANCE & SENSITIVITY Must understand or be willing to follow healthcare marketing compliance standards No misleading claims or guarantees in AI responses Data privacy awareness (HIPAA-conscious design; full compliance guidance will be provided if needed) DELIVERABLES Fully functional redesigned website AI chatbot + intake system fully implemented Spanish-language experience CRM integration with lead tracking SEO-ready structure Documentation and basic training for internal team TO APPLY (REQUIRED) Please include: Portfolio of relevant projects (healthcare or service-based preferred) Specific examples of AI implementations you’ve built (chatbots, intake systems, automation) Tools and tech stack you recommend for this project Estimated timeline and cost range Brief outline of how you would approach: AI intake system Spanish-language experience Confirmation of experience with API integrations IDEAL CANDIDATE Strategic thinker (not just execution-focused) Experience with family-focused or healthcare brands Strong communicator Up-to-date with AI tools and trends Comfortable building scalable systems, not just static sites TIMELINE Target: 6–10 weeks (flexible depending on scope and team). FUTURE OPPORTUNITIES We are looking for a long-term partner to support: Ongoing optimization Additional AI features SEO growth Marketing integrations Important: If you do not have direct experience implementing AI tools into live websites, please do not apply. This is a core requirement for this project.