Webflow Designer / Content Creator

Posted last week

Worldwide

Summary

We are looking for a Webflow Designer / Content Creator who can help build, update, and maintain websites while creating strong visual content for the real estate, architecture, construction, and building compliance industry. Basically, someone who can make our websites look professional instead of like they were assembled during a hostage situation. This role is ideal for someone who understands Webflow, has a good eye for design, can create clean marketing graphics, and knows how to turn technical services into clear, polished online content. Responsibilities Create, update, and maintain Webflow websites and landing pages. Design website sections, service pages, blog layouts, forms, banners, and lead-generation pages. Create content images, social media graphics, website visuals, thumbnails, diagrams, and marketing assets. Help produce real estate, architecture, construction, violation removal, inspection, and building compliance content. Turn technical services into clear, professional website copy and visual layouts. Work with existing branding and improve consistency across multiple company websites. Optimize pages for SEO, readability, mobile responsiveness, and conversion. Create graphics for LinkedIn, Instagram, email campaigns, Google Ads, and landing pages. Update website content, images, service descriptions, case studies, and calls to action. Coordinate with management to understand service offerings and turn them into marketable content. Qualifications Strong experience with Webflow. Ability to create professional content images and marketing graphics. Experience with tools such as Canva, Photoshop, Illustrator, Figma, or similar design platforms. Good understanding of website layout, typography, spacing, mobile design, and branding. Ability to write or improve basic marketing copy. Familiarity with SEO best practices is preferred. Experience with real estate, architecture, construction, property management, or building services is strongly preferred. Must be organized, detail-oriented, and able to manage multiple websites or content updates. Preferred Skills Webflow CMS experience. Basic HTML/CSS knowledge. Experience creating landing pages for service businesses. Experience with Google Ads or SEO-driven pages. Ability to create before/after graphics, compliance diagrams, project visuals, and branded educational content. Understanding of NYC real estate, DOB, violations, inspections, permitting, or construction is a major plus, because apparently even websites now need to understand bureaucracy

  • Less than 30 hrs/week
    Hourly
  • < 1 month
    Duration
  • Intermediate
    Experience Level
  • $50.00

    -

    $300.00

    Hourly
  • Remote Job
  • One-time project
    Project Type
Skills and Expertise
Mandatory skills
Adobe Photoshop
Graphic Design
Nice-to-have skills
Web Design
Adobe Creative Suite
Activity on this job
  • Proposals:50+
  • Interviewing:
    24
  • Invites sent:
    30
  • Unanswered invites:
    4
About the client
Member since May 19, 2021
  • United States
    Great Neck12:50 AM
  • $63K total spent
    209 hires, 38 active
  • 473 hours

Explore similar jobs on Upwork

How it works

  • Post a job icon
    Create your free profile
    Highlight your skills and experience, show your portfolio, and set your ideal pay rate.
  • Talent comes to you icon
    Work the way you want
    Apply for jobs, create easy-to-by projects, or access exclusive opportunities that come to you.
  • Payment simplified icon
    Get paid securely
    From contract to payment, we help you work safely and get paid securely.
Want to get started? Create a profile

About Upwork

  • Rating is 4.9 out of 5.
    4.9/5
    (Average rating of clients by professionals)
  • G2 2021
    #1 freelance platform
  • 49,000+
    Signed contract every week
  • $2.3B
    Freelancers earned on Upwork in 2020

Find the best freelance jobs

Growing your career is as easy as creating a free profile and finding work like this that fits your skills.

Trusted by

  • Microsoft Logo
  • Airbnb Logo
  • Bissell Logo
  • GoDaddy Logo