Website complete REdesign

Project: Mental Health Website Redesign We need a complete redesign of our mental health counseling website with a modern, professional, mobile-friendly, and easy-to-use experience that helps convert visitors into new patients. Primary Goals: • Increase appointment bookings • Improve patient experience • Generate more referrals • Capture leads through email and contact forms • Improve credibility and trust with potential patients Required Features: • Modern homepage with clear calls-to-action • Online appointment scheduling and intake requests • Email capture/newsletter integration • Mobile-responsive design • Fast loading speed • HIPAA-conscious contact forms • Click-to-call buttons throughout the site • Location pages with maps and office information • Telehealth services page • Individual service pages optimized for SEO • Staff/provider profiles with photos and credentials • Referral submission form • Employment/careers section • Blog and resource center • Patient intake forms and downloadable documents • Contact page with multiple contact options Recommended Features: • Live chat or AI chatbot for basic questions • Insurance verification form • Patient testimonials and success stories • FAQ section • Google Reviews integration • Crisis hotline quick-access button • Multilingual support (English/Spanish) • Online payment/donation portal • Automated email follow-up sequences • Analytics and conversion tracking • Social media integration • Accessibility (ADA) compliance SEO & Marketing Requirements: • Local SEO optimization for Philadelphia and surrounding areas • Google Business Profile integration • Keyword-optimized service pages • Schema markup for healthcare providers • Lead tracking and reporting Design Direction: • Clean, calming, modern healthcare aesthetic • Professional but welcoming • Focus on trust, compassion, and accessibility • Modern typography, high-quality imagery, and simplified navigation • Designed to guide visitors from landing on the site to booking an appointment in as few clicks as possible The new website should position our organization as a trusted mental health provider while making it easy for patients, families, and referral sources to connect with us.