E-commerce Growth Marketer & Tracking Specialist (Shopify, Google, Meta, Amazon Ads & SEO)

About Us & The Product We are the team behind Cosa Smart Thermostat, an innovative, energy-saving smart home product. Our business is highly seasonal, with our peak sales window running from October to March (winter season). Our Tech-Driven Approach: We have a strong development background and value marketing automation wherever applicable. You won't just be pushing buttons manually; we want to collaborate with you to build automated rules, custom scripts, and alerts to optimize our efforts. We are ready to write custom code, integrate APIs, or build custom dashboards to support your strategy. We are looking for a data-driven marketer to join us on an hourly, part-time basis to help us prepare for and scale during our high season. Scope of Work (Phased Approach) Phase 1: Tracking & Integrations (Immediate): Audit and correct tracking integrations across Shopify, GTM, GA4, GMC, GSC, and Google Ads to ensure our conversion data is 100% accurate. Phase 2: SEO Strategy: Perform technical and on-page SEO audits on Shopify to improve organic visibility ahead of our peak season. Phase 3: Campaign Initiation: Set up and launch campaigns across Google, Meta, and Amazon Ads. (We already use m19 for Amazon Ads automation and want to explore smart management/automation for Google and Meta as well). Phase 4: Scaling & ROI Optimization: Run structured tests to scale budgets as winter approaches. Our core metric of success is Profit per Cost (POAS). Who You Are (Requirements) Tracking Expert: Proven experience resolving complex Shopify-GTM-GA4 tracking and attribution issues. Multi-Channel Specialist: Hands-on experience running profitable Google Ads, Meta Ads, and Amazon Ads. Dev-Friendly Mindset: You can speak the language of developers and collaborate on technical marketing setups (scripts, APIs, or tools). ROI-Driven: You focus on bottom-line profitability and scaling based on data, not vanity metrics.