Top-Rated Upwork Copywriter Turning Your Expertise Into Traffic That Converts | B2B Content Pro | SaaS Content | Forbes and Inc. Ghostwriter
I write SEO-powered content that earns you money by attracting qualified traffic to your website. That's it.
๐ฅ PROVEN B2B COPYWRITER WITH 8+ YEARS OF TRAFFIC-DRIVING RESULTS ๐ฅ
โญโญโญโญโญ "Rebecca is detail-oriented, adaptable, and consistently delivers polished, well-researched content. It's been a pleasure working with her, and I highly recommend her for any content needs."
~ Nicole Alicea, CEO Brand NV
โญโญโญโญโญ "I feel very lucky to have found a true world-class copywriter. Rebecca wrote an awesome mission statement for my About Us page. Looking forward to working with her again soon."
~ Chae T. No, Marketing Director
- Proven SEO content writing techniques that launch your services to the top of search results
- Helped WhatIsMyIPAddress scale traffic from 3M to 13M unique monthly visitors in under 3 years
- Created BorderBuddy page featured in Unbounce "Best Landing Page Examples" ranking page 1 Google
- Currently ghostwrite for 2 Forbes Council members publishing in INC. and Forbes
- Microsoft Content Studio veteran - trusted by enterprise teams to create email flows, landing pages, and SEO articles
- StoryBrand Trained - I make complex ideas crystal clear with simple, powerful storytelling that drives action
- Craft BrandScripts, voice and tone guidelines, and conversion audits that give your entire team a clear, consistent messaging foundation
- Identify what's costing you conversions -- then fix it -- with website copy audits and rewrites rooted in consumer psychology and StoryBrand strategy
- Fix flat, AI-generated copy by restoring the voice, nuance, and humanity that makes readers trust you
Whether you're looking for B2B blogs that establish thought leadership or website copy with a heavy pinch of convincing sales power, thatโs my jam!
With experience managing the entire content funnel, from keyword research to conversion optimization, I work directly with C-suite executives and decision-makers to create content that drives qualified leads and positions you as the obvious industry expert.
With my expertise, you'll lock in:
- Human-powered copy 100% of the time
- Expert-level research skills, even in complex B2B niches (I've written for everything from finance, personal development, health and wellness, cybersecurity to DEI, landscaping, and legal)
- DEEP SEO and AEO (Answer Engine Optimization) copywriting knowledge -- I've driven millions in organic traffic growth
- StoryBrand framework crafting messaging that removes friction, builds trust, and boosts conversions
- Page-one rankings for competitive B2B keywords with content that's wholly unique
My specialty is B2B content writing that works for you and generates you actual returns. I'm not about flowery, robotic language, and I don't give you filler. I'm not a bot in disguise, and I won't fill your content with โnuanced landscapes of digital marketing" ! I never plagiarize, and I never outsource.
I'm just a great B2B writer who gets stuff done, is obsessed with SEO, AEO, and understands the power of a well-written sentence in making your customers click.
Want to work with me? If you can see my profile, I have some availability. Send me a message with your website, and we can jump on a call & get to work.
Portfolio: RebeccaCullenWriter
Susan L.
Brand Strategy and Copywriting
Tappan, New York
$75/hr$75 per hour5.0 (20) 30 jobs $30K+ total earnings
Become The Business Clients Always Choose
Go from blending in to being the only one that makes sense
If youโre still not booking clients consistently, the problem isn't your visibility. It's that your website isn't doing any of the heavy-lifting for you.
I help you transform your website into a strategic asset that positions you as the obvious choice and attracts more favorite clients.
As a certified Core Copywriter, I bring proven expertise in clarifying brand messaging through StoryBrand frameworks that help businesses communicate with confidence and convert more customers. This training ensures your message cuts through the noise and connects with the people who need what you offer most.
I help clients:
๐ Gain clarity on their ideal customer
๐ Create a simple tagline that resonates
๐ Craft a compelling website narrative that is clear and engaging
๐ Create marketing emails and lead magnets that get opened
I work within the StoryBrand marketing framework in three stages:
โ Stage 1: Client Voice Playbook: Here, we develop a foundation for the rest of the business to move forward. Through client voice research, I'll pinpoint your ideal clientsโ frustrations and decision triggers, so every word starts working harder for you. I craft your brand story while also extracting what makes you unique in a clear-to-understand methodology.
โ Stage 2: Strategic Story Framework: With all the pieces in place, I'm going to bring it to life in a website wireframed as a story-driven path from landing to yes, so every page strategically moves visitors closer to working with you, and makes the transition to design effortless.
โ Stage 3: Evergreen Attraction Engine: Now itโs time to put client attraction on autopilot with a done-for-you lead magnet and email sequence that handles the heavy lifting of client attraction, so while youโre working, your next batch of clients is always warming up.
Project packages begin at $2150. Your next step would be to book a 20-minute Fit Call with me to describe your project. Once I have the specifics, I will provide a detailed project proposal including timeline, deliverables, and investment.
Howdy there! My friends call me Kenzi. Iโm a marketer turned freelance writer in sunny San Antonio, Texas. As a content writer, I help businesses ramp up their content to find more customers.
But Iโm more than a freelance writer: Iโm your partner. My mission is to stamp out flimsy copy and increase your reader engagement. Boost website conversions, audience retention, and, best of all, your bottom line, with content designed to win.
Letโs convert your readers into loyal buyers. Regardless of your industry or audience, I have the expertise to get results without hand holding.
I commonly cover these topics:
- Search Engine Optimization
- AI / Machine Learning
- Internet of Things
- PPC / Advertising
- eCommerce
- Small business marketing
- Analytics
- Influencer marketing
- Conversion optimization
- Branding
- Social media
- Livestreaming
- Personalization
Not sure if we're a good fit? Check out what just a few of my happy clients have to say about my work.
"Kenzi was fantastic to work with, listened to feedback and was extremely professional."
"Outstanding writer - moved and flexed with last-minute changes. Great work!"
"Kenzi is just amazing. She is timely, knowledgable, and always easy to work with. Her writing is always creative and well thought out."
"Love this contractor. Great writer, but even better she is fun, easy to work with, and is so effective. Impact. She's amazing. Great partner. Thank you!"
"Kenzi consistently delivers high-quality content really quickly! I am really enjoying using her for many of my blogging and article projects!"
"Makenzi has been a knowledgeable, reliable, and valued member of our team. Sheโs always on time and delivers superior content. Itโs a pleasure working with her!"
Interested in making your site a click magnet? Give me a shout to see how we can make magic together.
๐ช๐๐๐๐๐๐ ๐๐ ๐๐๐๐๐๐๐๐ ๐๐ ๐ ๐ ๐ ๐๐๐. ๐ฐ๐ ๐๐๐๐๐๐ ๐๐๐๐ ๐๐ ๐๐๐๐ ๐๐๐๐๐๐ ๐๐๐๐๐๐, ๐๐๐ ๐๐๐๐๐๐ ๐๐ ๐๐ ๐จ๐ฐ-๐๐๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐, ๐๐๐ ๐๐๐๐ ๐๐๐ ๐๐๐๐๐ ๐๐๐๐๐๐ ๐๐๐๐๐๐ ๐๐ ๐ ๐ ๐๐๐๐๐๐๐. ๐ฐ๐ ๐๐โ๐ ๐๐๐ ๐ ๐๐๐๐ ๐๐๐๐, ๐๐๐ ๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐ ๐๐๐โ๐ ๐๐๐ ๐๐๐๐๐๐๐ ๐๐๐๐๐๐. ๐ฐ๐โ๐ ๐๐๐ ๐๐๐๐๐๐๐๐ ๐๐๐ ๐๐๐๐๐๐๐ ๐๐.
I start with keyword research, search intent, and E-E-A-T alignment before a single word gets drafted, because that is what shapes whether a piece has a real chance to rank or just gets published and goes nowhere. Over the last 7 years I've seen the same pattern: brands invest in content consistently, performance stays flat because the structure, targeting, and intent behind the content is not aligned with how people actually search.
That's the work I do. I identify what's underperforming, find the gaps competitors are quietly owning, and build content that closes them. Structured for Google, readable, positioned to surface in LLM-powered results like Perplexity and SGE.
I work across industries, with a strong focus on SaaS, B2B, tech, and content teams that need content driving real outcomes organic traffic, lead generation, and search authority. Not just output.
Iโm a writer and editor, so you wonโt need to walk me through basic SEO or manage every step. I take ownership and deliver content that earns its place on the page.
โโโโโโโโโโโโโโโโโโโโโโโโโโ
โฃ WHAT I DELIVER REGULARLY โข
โโโโโโโโโโโโโโโโโโโโโโโโโโ
โข SEO blog posts built around keyword research and search intent
โข Long-form content designed for organic traffic growth
โข On-page SEO optimization (titles, meta descriptions, headers, internal linking)
โข Clear H1โH3 structure with strong readability and flow
โข Content aligned with EEAT and Googleโs Helpful Content standards
โข Blog optimization and content updates for better ranking performance
โข Research-backed articles with fact-checking and real value
โโโโโโโโโโโโโโโโ
โฃ SEO & CONTENT APPROACH โข
โโโโโโโโโโโโโโโโ
I combine content writing with SEO strategy using tools like Ahrefs, SEMrush, and Google Analytics to:
โข Perform SEO keyword research and content gap analysis
โข Improve search engine ranking through structured content
โข Optimize content SEO and on-page SEO performance
โข Align content with user intent and conversion goals
โโโโโโโโโโโโโโโโ
โฃ WHO I WORK WITH โข
โโโโโโโโโโโโโโโโ
โ SaaS companies building organic traffic through blog content
โ B2B brands focused on lead generation and authority
โ Startups and agencies scaling content marketing efforts
โ Teams that need structured, strategy-driven SEO content
โ Personal brands that need real engagement
โโโโโโโโโโโโโโโ
โฃ TO GET STARTED โข
โโโโโโโโโโโโโโโ
Send me:
๐ Your topic or target keywords
๐ Your content goals (traffic, ranking, leads, etc.)
๐ Your target audience
๐ Your timeline
๐ Any references or competitors
If youโre building a blog strategy, scaling SEO content, or trying to turn your content into a real growth channel, I can help you create content that actually performs.
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