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Hi, I’m Kelly, an experienced copywriter who helps brands connect, engage, and convert with powerful, audience-first content. Over the last 16 years, I've written for top brands like FlightNetwork, Hertz, Skype, and many others, crafting copy that turns casual readers into loyal customers. My specialty? Creating messaging that speaks directly to your audience’s needs, making your product or service the obvious solution. Why clients love working with me: ✓ Native English Speaker (Canadian, living in Georgia) ✓ 16 Years on Upwork ✓ 700+ Happy Clients ✓ TOP RATED PLUS Freelancer ✓ EXPERT-VETTED (Top 1% on Upwork) “Kelly's work was outstanding. She knows exactly how to entice the reader with well-crafted descriptions and a good flow of information. A+++ writer!" My Approach: Your Customer Comes First Here’s the truth I’ve learned after over a decade in copywriting: your copy shouldn’t just be about what you do, it should be about what your customer needs. I dig deep into who you’re targeting, what they struggle with, and how you can make their lives better. Then, I use storytelling, strong CTAs, and a natural, relatable tone to turn those insights into copy that gets results. Whether it’s an email sequence that boosts your open rates, a lead magnet that fills your sales funnel, or web copy that turns clicks into conversions, I’ve got you covered. Some results I’ve helped clients achieve: ✓ 200+ Qualified Leads with a lead magnet tailored to the audience’s pain points ✓ 17% Increase in Email Open Rates with optimized subject lines and engaging content ✓ 3x More Engagement through a strategic email campaign for a SaaS product ✓ 371k+ Blog Views and 178 Comments on a single post with SEO-friendly, shareable content What I can help you with: 📑 Case Studies 📑 Whitepapers 📑 Lead Magnets 📑 Email Newsletters 📑 Website Copywriting 📑 Blog Writing I start every project by asking a lot of questions. I want to understand your business inside and out. Then, I’ll take that knowledge and craft content that doesn’t just sound good, but actually drives action. Plus, I keep the process collaborative, communicative, and (dare I say) fun! Let’s chat about your project. If you’re ready to get started, send me a message or book a quick 15-minute Discovery Call. I’ll listen to your needs, offer some initial ideas, and give you a clear plan of action. You can check out my reviews below to see why clients come back again and again! -------------------------------------------- "By far one of the most talented writers on Upwork! Kelly is intelligent, thoughtful and has a versatile writing style that can be applied to any content marketing effort. A+ work on every project to date, for over 18 months and running." "I've hired Kelly to write just about every piece of marketing content you can imagine. And every time, she does an incredible job. Her writing is crisp, relatable and (most importantly) always crafted with a strategic goal in mind. She truly cares about her work and her clients. I've turned to Kelly for copywriting support for nearly a decade because I know she delivers high-quality work every time. You won't regret hiring her." -------------------------------------------- One quick note: I appreciate personalized invites, so if you’re reaching out, a short, custom message goes a long way. Looking forward to hearing from you!

❗❗𝐓𝐔𝐑𝐍 𝐘𝐎𝐔𝐑 𝐃𝐑𝐄𝐀𝐌𝐒 𝐈𝐍𝐓𝐎 𝐑𝐄𝐀𝐋𝐈𝐓𝐘❗❗ I've been 𝐕𝐈𝐒𝐔𝐀𝐋𝐈𝐙𝐈𝐍𝐆 𝐘𝐎𝐔𝐑 𝐈𝐃𝐄𝐀𝐒 𝐈𝐍𝐓𝐎 𝐕𝐈𝐃𝐄𝐎 𝐅𝐎𝐑 𝟑 𝐘𝐄𝐀𝐑𝐒 My clients get 𝐖𝐇𝐀𝐓 𝐓𝐇𝐄𝐘 𝐃𝐑𝐄𝐀𝐌 𝐀𝐁𝐎𝐔𝐓 They take decisions that let the new opportunities open 𝐈 𝐃𝐎 𝐌𝐘 𝐉𝐎𝐁 𝐅𝐀𝐒𝐓 𝐀𝐍𝐃 𝐑𝐄𝐒𝐏𝐎𝐍𝐒𝐈𝐁𝐋𝐘 I've developed over 90 different projects in different styles, such as: ▪ PODCASTS ▪ REAL ESTATE AGENCY VIDEOS ▪ PROMOTIONAL VIDEOS ▪ WEBINARS ▪ ADVERTISEMENT FOR THE PRODUCT ▪ EDUCATIONAL VIDEOS for YouTube and SOCIAL MEDIA ▪ SHORT / VERTICAL VIDEOS (TikTok, Reels, YouTube Shorts) ▪ COLOR CORRECTION ▪ AUDIO EDITING I am both a 𝐕𝐈𝐃𝐄𝐎 and 𝐀𝐔𝐃𝐈𝐎 𝐄𝐃𝐈𝐓𝐎𝐑. And I have a professional team that helps me manage complex projects. 𝐈 𝐇𝐀𝐕𝐄 𝐇𝐔𝐆𝐄 𝐄𝐗𝐏𝐄𝐑𝐈𝐄𝐍𝐂𝐄 𝐈𝐍 𝐌𝐀𝐊𝐈𝐍𝐆 𝐕𝐈𝐃𝐄𝐎 𝐅𝐎𝐑 𝐘𝐎𝐔𝐑 𝐏𝐑𝐎𝐉𝐄𝐂𝐓𝐒 𝐒𝐎 𝐓𝐇𝐀𝐓 𝐘𝐎𝐔𝐑 𝐁𝐔𝐒𝐈𝐍𝐄𝐒𝐒 𝐆𝐑𝐎𝐖𝐒 𝐀𝐍𝐃 𝐁𝐑𝐈𝐍𝐆𝐒 𝐈𝐍 𝐄𝐕𝐄𝐍 𝐌𝐎𝐑𝐄 𝐌𝐎𝐍𝐄𝐘 🌟**𝐖𝐇𝐘 𝐂𝐇𝐎𝐎𝐒𝐄 𝐌𝐄 𝐎𝐕𝐄𝐑 𝐎𝐓𝐇𝐄𝐑 𝐅𝐑𝐄𝐄𝐋𝐀𝐍𝐂𝐄𝐑𝐒?**🌟 ▪ I fully immerse myself in your project and make the job done no matter what it takes ▪ I can speak both languages: business and technical ▪ You don’t need to explain to me twice what video you want to see at the end of the day ▪ I can advise you of other ideas if you don’t know exactly what you needs to be visualized