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I am a digital marketing enthusiast with 11 years of experience working with a variety of businesses, ranging from large multinationals to start-ups. As a well-traveled individual, having lived and worked in 5 countries, I bring a unique perspective to my work. Services offered: 1) Social media strategy 2) Email marketing 3) SEO & Content creation 4) Ad management (Facebook, Instagram, TikTok, Google Ads, LinkedIn ads) 5) Influencer marketing 6) Global marketing strategies Based in Barcelona, Spain, I am available to help businesses of all sizes achieve their marketing objectives.

Google Ads Specialist | GA4 & GTM Expert | Marketing Consultant After 10 years away, I'm returning to Upwork with a new focus: Google Ads, tracking and marketing strategy for companies. (You'll see older translation and content projects in my history — that was a different chapter.) I also specialize in GA4 and GTM — this is my daily work. I help companies scale through data-driven Google Ads and measurement systems — not as a campaign executor, but as a strategic advisor. What I Do Google Ads Management: Campaign setup, optimization, ongoing management Bid strategy and conversion tracking optimization Monthly performance review and adjustment GA4 & Conversion Tracking: Full GA4 setup and GTM configuration Conversion tracking setup, debugging, and verification Attribution and source/medium reporting Forms, thank-you pages, purchase/lead events End-to-end tracking verification SEO & Link Building: Keyword strategy and on-page optimization Link building and domain authority growth Content strategy for organic lead generation Advisory & Strategy: Fractional CMO retainer Strategic guidance on marketing measurement How I Work My approach is built on three principles: Measurement first — Before any optimization, I verify that your tracking is reliable. Without that, every decision is guesswork. Strategic > Tactical — Campaign optimization has limits. If your conversion funnel leaks, more ad budget just makes the problem more expensive. I start at the business level, not the campaign level. Honest feedback — If a market is saturating, if your CAC structure doesn't work, or if a channel isn't viable, I'll tell you. My job is to make visible what's actually happening, not to promise quick wins. Who I Work With Companies across industries (B2B, SaaS, ecommerce, lead generation) in Western EU, UK, US, Australia. English-speaking, with meaningful ad spend or strategic marketing questions. Services Include ✅ GA4 setup and conversion tracking ✅ GTM configuration and debugging ✅ Google Ads campaign structure and optimization ✅ Conversion tracking audit and verification ✅ Attribution and source/medium reporting ✅ Monthly reporting and strategic recommendations ✅ Transparent communication — you know exactly what you're spending and what you're getting Tools & Technologies ✅ Google Ads & Google Tag Manager ✅ GA4 & conversion tracking ✅ SEMrush, Ahrefs, Ubersuggest ✅ Microsoft Clarity (UX insights) ✅ Google Search Console & Bing Webmaster Tools ✅ Canva, Figma (design direction) Why Work With Me? ✔ Proven results across B2B, SaaS, and ecommerce niches ✔ 10+ years Digital Marketing experience ✔ Strategic advisor mindset — I diagnose before I optimize ✔ Full transparency on ROI and spending ✔ Responsive communication (24-hour response time) ✔ If it won't work, I'll tell you why upfront ✔ Detail-oriented and reliable Ready to Talk? For audit inquiries, campaign management, or strategic partnerships, reach out here or visit davenport.hu for larger custom projects. Let's build something that works.