There’s always a moment in a SaaS product where users think, “I don’t get this.” As a Senior UX Designer, I find and fix those friction points before they cost you users and revenue.
I partner with founders and product teams to provide Product Design expertise for existing builds. Whether you need a UX Audit to fix low engagement or a complete UI/UX Redesign, I perform a deep Heuristic Evaluation to translate complex user behaviors into clear, actionable improvements.
My approach combines UX Strategy, Behavioral Science, and UX Writing to identify exactly where users drop off in your User Flow.
Core Expertise & Recent Results:
Onboarding Optimization: Reduced drop-off by 50% for an AI marketing platform.
Product Audit: Uncovered 66 friction points in a language app prior to launch.
Dashboard Design: Simplified Data Visualization to reduce mid-session abandonment.
Conversion Rate Optimization: Aligning user needs with business goals for scalable growth.
Deliverables for your Development Team:
Redesigned Interaction Design patterns and Information Architecture.
High-fidelity Wireframing and key screens (Responsive Web).
Prioritized UX Research report with clear rationale.
Annotated Figma files for a seamless handoff.
Specializing in:
AI & SaaS Products · UX Audits · UX Redesign · Onboarding Optimization · Dashboard Design · B2B SaaS · Product Storytelling · User Experience Research
Let’s identify the friction points impacting your retention. Reach out for a brief consultation to discuss your product’s current performance and growth opportunities.
User Experience Design
User Flow
Wireframing
UX Research
User Interface Design
Prototyping
Figma
UX Writing
Product Strategy
Artificial Intelligence
Conversion Rate Optimization
Heuristic Evaluation
Product Audit
Product Design
Data Visualization
Interaction Design
Information Architecture
Toan D. L.
Berlin, Germany
$32/hr
5.0
3 jobs
Service & UX Designer with 6+ year of experience and a track record of creating impactful
services/products from concept to launch. Skilled in systems thinking, service
design, product discovery and design system management. Led a digital
banking onboarding project that cut turnaround time from 3 days to 30
minutes.
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Portfolio: toandle.de
Product Development
GUI Design
Graphic Design
Prototyping
UX Research
Illustration
Web Development
IT Consultation
UX & UI
Editorial
Vietnamese
English to Vietnamese Translation
Vietnamese to English Translation
Kseniia B.
Berlin, Germany
$25/hr
5.0
2 jobs
🌱 A fresh profile on Upwork, but years of expertise behind it.
I’ve spent 5+ years building thoughtful, high-performing digital products - from SaaS dashboards and mobile apps to full-scale websites and eCommerce stores. With 50+ websites launched and 30+ SaaS platforms redesigned, my focus has always been on clarity, conversion, and user-centered simplicity.
My background blends product strategy, interface architecture, and modern aesthetics - allowing me to approach each project as both a problem-solver and a creator.
🎨 What I Specialize In
As a ui ux designer, web designer, and figma designer, I build digital experiences that feel intuitive, modern, and aligned with business goals. My expertise includes:
SaaS & Enterprise Web Applications
Websites, Landing Pages, Funnels
Mobile App Interfaces & Prototypes
Dashboards, Analytics Panels, Internal Tools
Marketplace & Healthcare UX
eCommerce Storefronts and Product Pages
I work across both Web and Mobile, bringing consistency and a unified design language to every platform.
🧠 My Principles in UI UX Design
I believe that effective ui ux design is never accidental - it’s a structured, thoughtful process. Here’s how I approach each project:
🔹 Understanding the Core Business
Before designing, I analyze how the product functions, what the users expect, and where the friction points are.
This ensures the final solution supports real business objectives.
🔹 Flow-First Thinking
I map how users move through the product, identifying where clarity is missing and where actions should feel more natural.
This mindset helps create interfaces that feel effortless.
🔹 Modular + Scalable Systems
Every design includes reusable components and flexible patterns that support future growth - especially important for SaaS and long-term digital products.
🔹 Cross-Device Responsiveness
Whether it’s a desktop platform or a mobile-first layout, I ensure perfect adaptability, clean structure, and fast loading - essential for UX and SEO performance.
🔹 Precise Execution in Figma
As a figma designer, I produce organized, developer-ready files with master components, auto-layout, consistent grids, and interactive prototypes.
💡 What Sets Me Apart
My strength lies in navigating both design and strategy.
Clients appreciate that I bring:
Clear logic behind every UI element
Deep understanding of product behavior
Clean, modern Design UX/UI
Ability to enhance conversions and reduce user friction
Strong collaboration with developers and stakeholders
My holistic approach combines the precision of UX research with the visuals of a web designer, resulting in products users enjoy interacting with.
⭐ Highlights From My Work
✔ Built UI/UX for SaaS dashboards used by hundreds of daily users
✔ Redesigned multi-page websites for better conversions and clarity
✔ Delivered mobile app UI flows and functional prototypes
✔ Created complete design systems for long-term product scaling
✔ Improved engagement and retention through UX optimization
Each project taught me to design not just for aesthetics, but for business growth.
🛠️ What I Deliver
As a seasoned ui ux designer, I offer a wide range of services aimed at elevating both the user experience and the visual identity of your product:
✨ Product UI/UX & Redesigns:
UX/UI design for CRM, ERP, and SaaS platforms • Website and product redesigns • MVP concepts, wireframes, and interactive prototypes.
📱 Web & Mobile Interfaces:
UI design for web and mobile apps • Fully responsive UI systems in Figma • Landing pages with strong visual hierarchy.
🛒 eCommerce & User Journeys:
High-converting eCommerce layouts • Optimized shopping experiences • Research-driven UX improvements.
🎨 Brand & Visual Systems:
Digital branding, packaging concepts • Data-heavy dashboard structures • End-to-end Design UX/UI solutions for new or existing products.
If you’re looking for a ui ux designer who understands business, designs with intention, and delivers clean, modern, high-performing digital products - let’s build something exceptional together.
💬 Send me a message, and I’ll help you turn your idea into a polished, conversion-driven experience.
I’m ready to take on your project and elevate it with strategic thinking, seamless ui ux design, and thoughtful Design UX/UI execution.
User Experience Design
UX Wireframe
User Flow
Wireframing
User Interface Design
Figma
UX & UI
Web Design
UI/UX Prototyping
Mobile UI Design
Adobe Illustrator
Graphic Design
Adobe Photoshop
Landing Page
Mobile App Design
UX & UI Design
Prototype Design
Prototyping
User Experience
Wireframe
Simon B.
Berlin, Germany
$15/hr
4.7
7 jobs
I'm a UI/UX and product designer with 8+ years of experience designing SaaS platforms, mobile apps, and web products. I specialize in turning complex products into clean, intuitive interfaces that improve user engagement, retention, and conversion.
I design dashboards, CRM systems, mobile apps (iOS and Android), web platforms, and landing pages for startups and growing businesses. My work covers UX research, wireframing, interactive prototyping, design systems, and developer-ready handoff in Figma.
Core services:
SaaS dashboards, CRM systems, and internal tools
Mobile app design (iOS and Android)
Web platforms, landing pages, and marketing sites
Design systems, wireframing, and prototyping
UX research and usability improvements for existing products
Industries: SaaS, fintech, e-commerce, and consumer mobile apps.
Tools: Figma, Adobe Photoshop, Adobe Illustrator, Sketch.
My process is simple and collaborative: understand your business goals, research your users, wireframe and prototype, then refine the visual design and deliver clean files your developers can build from. Clients get regular updates and a designer focused on whether the product actually performs after launch.
I'm based in Berlin, Germany, and have worked with startups, agencies, and product teams to ship user-friendly experiences. If you're building a new product or improving an existing one, send me a message with what you're working on.
User Experience Design
UX Wireframe
Responsive Design
Wireframing
User Interface Design
Web Design
Mobile UI Design
Mobile App Design
Figma
UI/UX Prototyping
SaaS
UX & UI
UX & UI Design
App Design
Mobile App
UI Graphics
Web & Mobile Design Consultation
Landing Page Design
Brand Design
Design & Usability Research
Katarzyna N.
Berlin, Germany
$45/hr
5.0
27 jobs
📈 Data informed (MA in Economics) + ❤️ User Obsessed (UX Certification) + 👷♀️ 10+ years hands-on experience
As a Product Manager with over 10 years of experience across D2C, SaaS, and two-sided platforms, UX Certification, and an MA in Economics, I work directly with founders, agencies, and cross-functional teams to guide products from discovery through launch and growth. I have led platform and integration initiatives for global health and wellness brands, hotel technology ecosystems, and marketplace environments, translating business challenges into clear roadmaps, delivery plans, and live features. I offer a balance of strategic thinking and hands-on execution to drive results.
What I Help With
Discovery & Optimisation
• Customer & stakeholder interviews
• Competitor and positioning analysis
• UX audits & journey mapping
• Conversion and funnel optimisation
• Experiment design & rapid testing
Product & Delivery
• Roadmap definition & backlog structuring
• Feature scoping & requirements (PRDs, specs, user stories)
• Agile delivery & sprint leadership
• Cross-team coordination (design, engineering, ops)
• Go-to-market & launch planning
Project & Operational Execution
• Platform integrations & vendor coordination
• Marketplace and booking flow builds
• Process design & workflow optimisation
• Stakeholder and partner management
Real-life examples:
- MedKitDoc (Germany): Took over a team weeks before a contract-critical deadline. Shipped the product on time and secured the key deal.
- Amptify (USA): Repositioned a patient app into a complete B2B platform for medical professionals (teleclinic, booking, marketplace). This transformation contributed to Neurotone AI's acquisition.
- Jay Shetty Genius (USA): Built onboarding and feature adoption through JTBD interviews and A/B testing. Built and managed an internal dev team. Managed migration of data and users to the new platform.
- Marriott & Design Hotels (Germany): Integrated 100+ independent hotels into Marriott's global distribution ecosystem, leading onboarding, API integrations, usability testing, and training.
I’ve collaborated with founders, doctors, hotel operators, and celebrities, translating vision into structured execution plans that teams can actually deliver against.
Toolbox
Jira • Confluence • Notion • Figma • Miro • GA4 • Hotjar • HubSpot • CRM systems • Booking engines • API integration workflows • CRS • Channel Manager • PMS
I think strategically but execute operationally. If you're building, scaling, integrating, or fixing a digital product happy to jump in.
Let's discuss how I can help with your product challenges and deliver results.
Looking forward to hearing from you.
Kasia
Usability Testing
User Experience Strategy
Product Management
UX Research
Research Interviews
Product Strategy
Software Integration
Agile Software Development
Product Roadmap
API
Product Backlog
Competitive Analysis
Web Accessibility
Qualitative Research
Project Management
Hospitality
Healthcare
Product Specification
Product Discovery
AI Product Management
Rana A.
Berlin, Germany
$35/hr
4.9
113 jobs
A creative designer who is passionate about branding, creating visual identities and enhancing existing brands. Hand crafting illustrations and hand letterings.
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Print Design
Graphic Design
Logo Design
UX & UI Design
Iconography
Corporate Branding
Packaging Design
Brand Guidelines
Social Media Design
Icon Design
WordPress Website Design
Arabic to English Translation
Web Design
Banner Ad Design
CAD
Data Entry
Flyer Design
Interior Design
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