How to hire Yoast SEO specialists
Yoast SEO makes it easier to optimize your content for major search engines before you publish it to your WordPress site.
So how do you hire Yoast SEO specialists? Here are some tips for finding top Yoast SEO specialists on Upwork.
How to shortlist Yoast SEO professionals
As you’re browsing available Yoast SEO consultants, it can be helpful to develop a shortlist of the professionals you may want to interview. You can screen profiles using criteria such as:
- Industry fit. You want a Yoast SEO contractor who understands your industry so they can create optimized content that will still resonate with your target audience.
- Project experience. Screen candidate profiles for specific skills and experience (e.g., performing keyword research with Google Keyword Planner).
- Feedback. Check reviews from past clients for glowing testimonials or red flags that can tell you what it’s like to work with a particular Yoast SEO consultant.
How to write an effective Yoast SEO job post
With a clear picture of your ideal Yoast SEO specialist in mind, it’s time to write that job post. Although you don’t need a full job description as you would when hiring an employee, aim to provide enough detail for a contractor to know if they’re the right fit for the project.
An effective Yoast SEO job post should include:
- Scope of work: From keyword research to on-site optimization, list all the deliverables you’ll need.
- Project length: Your job post should indicate whether this is a smaller or larger project.
- Background: If you prefer experience with certain industries or SEO tools, mention this here.
- Budget: Set a budget and note your preference for hourly rates vs. fixed-price contracts.
Ready to create search-engine-optimized content for your WordPress site? Log in and post your Yoast SEO job on Upwork today.
YOAST SEO SPECIALISTS FAQ
What is Yoast SEO?
Yoast SEO is a popular WordPress plugin for performing on-site search engine optimization (SEO) on your website.
Here’s a quick overview of the skills you should look for in Yoast SEO professionals:
- Yoast SEO
- SEO writing
- Search engine marketing (SEM)
Why hire Yoast SEO specialists?
The trick to finding top Yoast SEO specialists is to identify your needs. Are you looking for someone to go through your blog content and write SEO meta descriptions for all your posts? Or is your goal to find SEO writers who know how to optimize their content through Yoast SEO before publishing directly to your WordPress blog? The cost of your project will depend largely on your scope of work and the specific skills needed to bring your project to life.
How much does it cost to hire a Yoast SEO specialist?
Rates can vary due to many factors, including expertise and experience, location, and market conditions.
- An experienced Yoast SEO professional may command higher fees but also work faster, have more specialized areas of expertise, and deliver a higher-quality product.
- A contractor who is still in the process of building a client base may price their Yoast SEO services more competitively.
Which one is right for you will depend on the specifics of your project.