Apollo.io Cold Outreach Specialist — Rebuild Outbound Engine on Fresh Subdomain (B2B Hardware/Tech)

We are a California-based solar technology startup selling B2B (IoT device makers, hardware companies, distributors). We previously ran cold outreach through Apollo.io on our main domain, but high-volume, low-engagement sending damaged our sender reputation and deliverability. We are starting over, the right way. You will get a fresh dedicated subdomain and rebuild our Apollo outbound engine from scratch, with proper deliverability foundations. The goal: within 1 month, a healthy sending infrastructure and measurable conversions (positive replies and booked meetings). Scope of Work: Deliverability setup on the new subdomain: SPF, DKIM, DMARC configuration, mailbox setup, and domain warm-up (manual or tool-based, tell us your approach) Apollo account setup and configuration: sending limits, ramp schedule, tracking domain, and best practices to protect sender reputation ICP and list building: build targeted prospect lists in Apollo based on our ideal customer profile (we will provide direction on target segments) Sequence creation: write and set up cold email sequences (copy included in scope), A/B test subject lines and messaging Launch and manage campaigns with a conservative ramp that prioritizes deliverability over volume Monitoring and reporting: weekly reports on deliverability health (bounce rate, spam placement), open/reply rates, and conversions Handoff documentation so our team can continue running the system after the engagement Success Criteria (1 month): Subdomain sending with healthy metrics: bounce rate under 3%, no blacklistings, inbox placement verified Active sequences running to targeted lists Measurable conversions: positive replies and/or booked meetings (tell us what benchmarks are realistic for our space in month 1, and we'll agree on targets together) Requirements: Proven Apollo.io expertise: setup, list building, sequences, and deliverability management Strong understanding of email deliverability: domain warm-up, SPF/DKIM/DMARC, sender reputation recovery situations B2B cold email copywriting experience, ideally for technical or hardware products Able to show past campaign results: reply rates, meeting booked numbers, deliverability metrics Fluent written English To Apply, Please Include: 1–2 examples of outbound campaigns you built from scratch, with actual metrics (deliverability, reply rate, meetings booked) Your recommended warm-up and ramp plan for a brand-new subdomain (brief outline is fine) What conversion results you think are realistic in month 1, and what you'd need from us to hit them Your rate: fixed monthly price or hourly Timeline: 1 month initial engagement. If results are strong, we will extend into an ongoing monthly arrangement.