A5 Double-Sided Flyer Design (Premium School Marketing – Print Ready)

Job Description: We’re looking for a talented graphic designer to create a high-end, double-sided A5 promotional flyer for a British online school (BIRS). The goal is to attract parent enquiries and drive enrolments through a premium, trust-building print design. The flyer should feel like a modern British private school prospectus — not a generic marketing leaflet. Project Overview Design a two-sided A5 portrait flyer for print distribution promoting British International Remote School (BIRS), targeting parents of children aged 7–16 seeking flexible, high-quality British education. Key Requirements Style & Branding: Premium “Modern British Heritage” aesthetic Navy, gold, and white colour palette only Clean, minimal, highly professional layout Serif headlines + modern sans-serif body text Subtle textures or patterns allowed (no clutter) Imagery: High-quality, aspirational student learning visuals Must feel authentic (no generic stock-photo look) Remote / flexible learning context Must Include Side A (Marketing Hook): Strong headline (e.g. “A British Education Wherever You Are”) Clear subheading: flexible, character-led learning (ages 7–16) Key benefits (UK curriculum, IGCSE pathway, qualified teachers, small classes, etc.) Strong visual centerpiece Primary CTA with QR code: URL: https://thebirs.co.uk/contact-us/ Label: “Scan to Contact Us” Side B (Trust & Detail): Benefits breakdown with icons Curriculum stages (KS2, KS3, IGCSE pathway) Short trust statement/quote Repeated QR code CTA Contact details (website + phone/WhatsApp) Print Specs A5 portrait (148 × 210mm) CMYK, 300 DPI 3mm bleed Print-ready PDF + editable source file (AI or PSD) High-res preview JPEG Deliverables Final print-ready PDF (with bleed & crop marks) Editable source file (layered) Preview mockup image Sample A5 Leaflet Concepts (Inspiration) Sample 1: “Heritage Academic Prospectus Style” Deep navy full-bleed background with gold foil-style accents Large serif headline centered at top Elegant school crest-style logo placement One strong hero image of students learning online Minimal copy with generous white space QR code in a gold-framed box at bottom Sample 2: “Modern Minimal International School” Clean white background with navy geometric overlays Split layout: image on left, text on right Icon-based benefits row (curriculum, teachers, flexibility, results) Bold sans-serif headings with light serif subtext QR code integrated into a clean footer bar Sample 3: “Premium Magazine Editorial Style” Magazine-like layout with asymmetric grids Full-width banner image with overlay text Subtle textured background (paper or linen feel) Quote section from parent/student styled like editorial pull-quote QR code placed discreetly but clearly in bottom corner Ideal Designer Experience with premium brand / education / brochure design Strong typography and layout skills Ability to create high-end, minimal print marketing materials