Ecommerce Campaign Manager | Shopify, Klaviyo & Meta Ads

Ecommerce Campaign Manager | Shopify, Klaviyo & Meta Ads About Us Nourish Health Hub is a fast-growing independent health food store based in Newcastle, NSW. We stock premium supplements, practitioner products, natural health solutions, regenerative grass-fed meat, organic whole-foods and low-tox living products. Each month we run promotional campaigns with leading health and wellness brands and we're looking for an Ecommerce Campaign Manager to help bring those campaigns to life across email, website, social media, paid advertising and in-store marketing. Important Please do not apply if your experience is primarily social media management, virtual assistance or standalone graphic design. We're looking for someone with genuine ecommerce campaign experience who can take ownership of promotions from brief through to execution. To confirm you've read this job description, please start your application with the word Nourish. The Role We're looking for someone who can take ownership of our monthly promotional campaigns from brief through to execution. Each month we'll provide the sale offers, products, key messages and supplier assets. From there, we want someone who can plan, design, build and coordinate the campaign across email, website, paid ads, social media and in-store marketing with minimal direction. We are not looking for someone who simply creates graphics. We are looking for someone who can take ownership of monthly campaigns and help execute them from concept through to launch. Trial Project To begin with, we're looking for someone to build out an upcoming promotional campaign. The project will likely include: • Sale launch email • Mid-sale reminder email • Final days / last chance email • Homepage hero banner • Supporting website banners • Meta ad creatives • In-store promotional assets The successful applicant may be offered ongoing monthly work following the trial project. What You'll Be Responsible For Campaign Planning & Execution • Taking a monthly promotional brief and turning it into a complete campaign • Coordinating campaign rollout across multiple channels • Managing campaign timelines and ensuring assets are delivered on time Email Marketing • Designing and building sale launch emails • Mid-sale reminder emails • Final days / last chance emails • Building and scheduling campaigns within Klaviyo, Mailchimp, Omnisend or similar platforms • Recommending subject lines, campaign structure and promotional strategy Shopify & Website • Updating homepage promotional content • Uploading website banners and sale creatives • Creating and updating promotional landing pages • Updating collection and category banners • Merchandising promotional collections • Managing announcement bars and promotional messaging Paid & Organic Marketing • Creating Meta ad creatives • Creating promotional social media assets • Designing campaign creative for organic and paid channels In-Store Marketing • Creating and updating posters, signage and other promotional material • Updating existing templates and campaign assets Requirements • Proven experience working with Shopify brands • Experience designing and building email marketing campaigns using Klaviyo, Mailchimp, Omnisend or similar platforms • Strong understanding of ecommerce marketing and promotional campaigns • Experience creating Meta ad creatives • Proficiency in Adobe Creative Suite, Figma, Canva or equivalent design tools • Ability to work within existing brand guidelines • Strong communication skills and attention to detail • Ability to manage projects independently and meet deadlines Highly Desirable • Experience working with health, wellness, supplement, skincare or food brands • Experience creating promotional campaigns for sales events such as EOFY, Black Friday, Birthday Sales, Product Launches and Seasonal Promotions • Experience implementing campaigns within Shopify, including homepage updates, promotional landing pages and merchandising collections • Experience creating assets that drive conversions, not just look good To Apply Please provide: Examples of complete promotional campaigns you've created from start to finish Examples of sale launch emails you've designed and built Examples of website banners and promotional landing page assets Examples of Meta ad creatives you've created Details of any health, wellness, supplement, skincare or food brands you've worked with An example of: The brief you received The campaign you built The results achieved Your preferred hourly rate or project pricing Applications without relevant promotional campaign examples will not be considered. Bonus Question Imagine you're responsible for Nourish Health Hub's next monthly promotion. What would your approach be and what opportunities do you see to improve our current execution? Additional Information Australian-based applicants preferred, however exceptional international applicants will also be considered.