Fashion Designer for Pre-Teen Startup

Brand: MIXTAPE Category: Tween swim + clothing First focus: Tween swimwear Target wearer: Girls ages 8–14 Target buyer: Moms/parents who want trendy, age-appropriate pieces their daughters are excited to wear Brand concept: MIXTAPE is made for the in-between years — not little girl, not grown, just her. The brand is playful, modern, confident, and music-inspired without feeling childish. We want girls to feel stylish and parents to feel comfortable saying yes. Design goal: Create tween swimwear that feels current and fun while offering secure fit, full coverage, and comfort for real movement. Non-negotiables: * Full-coverage bottoms * Age-appropriate tops * No cheeky cuts * No overly high-cut legs * No overly revealing details * Comfortable straps and secure fit * Cute enough for girls, thoughtful enough for parents Do not design mini adult swimwear. Design tween swimwear that feels cool without feeling grown. Brand feel: Playful modern, clean, confident, slightly nostalgic, beachy, music-inspired. Possible phrases: Wear Your Story Join the Mix Different Styles. One Playlist. Made to Move. Made to You. Not too little. Not too grown. Just her. Deliverables requested: Mood board, color palette, 3–5 swimwear concepts, front/back flat sketches, fabric suggestions, and notes on how each design supports coverage, movement, and comfort