Fractional Brand & Creative Lead for B2B Healthcare SaaS Marketing

Posted 2 weeks ago

Only freelancers located in the U.S. may apply.U.S. located freelancers only

Summary

We are looking for a fractional brand and creative lead to support a B2B healthcare technology marketing team. This is a hands-on role. We need someone who can provide practical creative direction, protect brand consistency, and also execute day-to-day creative production requests. The right person is senior enough to make good brand and design decisions, but still willing to create decks, one-pagers, event assets, campaign graphics, and other marketing materials directly. This is not a full rebrand project. We have an existing brand direction and need someone who can help manage, improve, and execute within it. Immediate needs include: - Sales decks and executive presentations - One-pagers and sales collateral - Event and trade show graphics - Webinar and campaign graphics - Social and digital campaign assets - Presentation cleanup and polish - Brand/template cleanup - Source file organization - Creative asset management - Light creative direction for web and landing page work - Vendor/printer coordination when needed The ideal person has: - Strong B2B SaaS, healthcare technology, enterprise software, or professional services experience - Excellent PowerPoint and presentation design skills - Strong Adobe Creative Suite skills, especially InDesign, Illustrator, and Photoshop - Experience with Canva, Figma, or similar tools - Ability to work inside an existing brand system without trying to reinvent it - Good judgment on what looks polished, credible, and executive-ready - Ability to move quickly on practical marketing requests - Strong organization and documentation habits - Low ego, responsive communication, and a bias toward execution Expected work: Initial project: support a marketing transition by helping organize creative files, understand existing brand assets, and identify gaps. Ongoing work: 10 to 20 hours per week depending on fit and workload. Examples of ongoing requests may include: - Build or clean up a sales deck - Create a one-page product sheet - Refresh event booth graphics - Create campaign graphics - Improve a webinar slide template - Update collateral using existing copy - Create social or email graphics - Help keep marketing materials visually consistent To apply, please include: 1. Examples of B2B, SaaS, healthcare, or enterprise marketing work 2. Examples of presentation or sales deck work 3. Your hourly rate 4. Your availability over the next 2 to 3 weeks 5. Whether you are open to ongoing fractional work 6. A short note on how you balance brand direction with hands-on production Please do not apply if you are only interested in high-level brand strategy, a full rebrand, or campaign concepting without production work. We need someone who can both think and execute.

  • More than 30 hrs/week
    Hourly
  • 3-6 months
    Duration
  • Expert
    Experience Level
  • $50.00

    -

    $80.00

    Hourly
  • Remote Job
  • Ongoing project
    Project Type
Skills and Expertise
Mandatory skills
Brand Identity Design
Activity on this job
  • Proposals:20 to 50
  • Last viewed by client:last week
  • Hires:
    1
  • Interviewing:
    0
  • Invites sent:
    0
  • Unanswered invites:
    0
About the client
Member since Feb 5, 2026
  • USA
    Fort Wayne,8:24 PM
  • $1.9K total spent
    2 hires, 2 active
  • 35 hours
  • Tech & IT
    Large company (100-1,000 people)

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