Gen X UGC Creator for Insole Product

Hi, We are preparing the US launch of a premium carbon-fiber insole product designed for active adults who want more comfort, support, and confidence in their daily movement. We are looking for a US-based Gen X UGC creator to produce authentic testimonial-style videos for social ads and landing page use. The ideal creator is 35–55 years old, comfortable speaking on camera, and credible for one or more of these angles: - Walking - Standing for long hours - Fitness - Running - Hiking - Outdoor activities - Active lifestyle - Workdays spent on your feet - General foot fatigue / need for better support We are not looking for overly polished influencer content. We want something that feels real, mature, trustworthy, and relatable. --- Product context The product is a premium insole made with: - Forged carbon fiber - An EVA comfort layer - A structure designed for support and energy return - Several models adapted to shoe size and user weight range - A premium positioning for the US market The product is designed for adults who want better support and comfort during movement, walking, standing, sport, or daily activity. --- Video objective The goal is to create believable UGC-style content that helps potential customers understand: 1. The frustration of foot discomfort, fatigue, or lack of support during daily activity. 2. Why regular insoles often feel too soft, wear out quickly, or do not provide enough structure. 3. The benefit of using a more premium, structured insole. 4. The feeling of improved comfort, support, and confidence during movement. 5. Why the product feels different from standard foam or plastic insoles. The tone should be natural and personal, as if you are sharing your honest experience with a useful product. --- Important compliance note This product is positioned around: - Comfort - Support - Movement - Daily activity - Performance - Staying active We must avoid medical claims. Please do not say things like: - “This cured my pain” - “This treats plantar fasciitis” - “This fixed my feet” - “This healed my condition” - “This corrects medical problems” Instead, use safer wording such as: - “It feels more supportive” - “It helps me feel more comfortable” - “I feel less pressure when walking” - “It gives me better support during the day” - “It helps me stay active” - “It feels more durable than regular insoles” - “It makes long periods on my feet more comfortable” --- Deliverables needed We are looking for: Main UGC video - 1 authentic testimonial-style video - Length: around 30–60 seconds - Format: vertical 9:16 - Talking-head + product demo / lifestyle footage - Natural home, outdoor, gym, walking, or workday setting - Native US English Optional second variation If possible, we may also ask for a second version with a different angle, such as: - Walking / daily comfort angle - Standing long hours angle - Fitness / active lifestyle angle - Hiking / outdoor angle - “Regular insoles vs premium support” angle --- Footage style We would like the video to include some of the following: - You speaking naturally to camera - Showing the product in your hand - Placing the insole into a shoe - Walking with the shoes - Lifestyle footage: walking, standing, light activity, errands, workday, outdoor movement - A clear, relatable before/after-style narrative without making medical claims The video should feel like a real person sharing a useful discovery, not like a scripted TV commercial. --- Usage rights Please include your pricing for: - Organic usage - Paid ad usage - Ideally usage rights for Meta / Facebook / Instagram / Google / YouTube placements - Raw footage, if available (1/2) Please clearly specify what usage rights are included in your quote. --- Assets we can provide We can provide: - Product shipped to you in the US - Product positioning - Key talking points - Do / don’t claim guidelines - Example script structure - Brand direction - Reference examples of the type of UGC we like --- What we need from you Please send: 1. 2–3 examples of previous UGC videos, ideally in fitness, wellness, lifestyle, outdoor, or product testimonial categories. 2. Your rate for 1 video. 3. Your rate for 2 videos. 4. Whether paid ad usage rights are included. 5. Whether raw footage is included. 6. Your timeline after receiving the product. 7. Your location in the US. 8. Confirmation that you are comfortable avoiding medical claims. --- Ideal creator profile You may be a good fit if you are: - Based in the United States - 35–55 years old - Comfortable speaking naturally on camera - Active, outdoorsy, fitness-oriented, or used to standing/walking often - Credible for a premium comfort/support product - Able to create content that feels authentic and trustworthy - Experienced with UGC ads or testimonial-style videos Thank you — looking forward to seeing your examples and quote.