Hyper-Local Marketing Strategist for Wellness Event in Atlanta (June 28th Event)

I am seeking an experienced, growth-focused local marketing strategist to build a promotional framework for my upcoming single-day wellness event (mindfulness, sound bath, yoga, and meditation) happening on June 28th at Neutral Moon Studio in Castleberry Hill, Atlanta. I already have a functional live website and an active Instagram account. I do not need graphic design help. Instead, I need a technical marketer to construct a data-driven promotional and ticket conversion strategy. Key Deliverables: Local Search & Discovery Tuning: Optimize our event landing page and Eventbrite metadata for local Atlanta keywords (targeting high-intent local searchers). Geofenced Campaign Architecture: Build out a hyper-targeted meta-advertising framework (Instagram/Facebook) localized precisely around a 10–15 mile radius of Castleberry Hill, focused purely on conversion, not vanity metrics. Audience & Funnel Mapping: Identify organic local alignment options (e.g., cross-promotion angles, neighborhood community groups, or specific wellness partnerships) to drive physical ticket awareness. Budget: $150-$200 for this immediate, single-event strategy blueprint. Future monthly milestone retainers ($250–$450/month) are available for upcoming event cycles based on initial conversion performance. Requirements: Must have demonstrable experience driving ticket sales for physical, location-based local pop-up events. Background in wellness, yoga, or holistic event spaces is a massive plus. Fluent in setting up Meta Ads Manager and structural Eventbrite conversion integrations. Mandadory Screening Questions 1. Please share a brief example of a local, physical event you marketed that required driving ticket sales. What specific strategy did you use to get people to attend physically? 2. Our event is a $127.99 premium wellness experience located in Castleberry Hill, Atlanta. What is your immediate thought on how to target the right demographic within a 10-to-15-mile radius of this specific neighborhood? 3. To ensure you've read our full description and aren't using an AI-automated bot proposal, please start your cover letter response with the word 'SANCTUARY'.