Meta Conversions API (CAPI) & Affiliate Attribution Setup Expert (System Automation)

Posted 3 weeks ago

Only freelancers located in the U.S. may apply.U.S. located freelancers only

Summary

Meta Conversions API (CAPI) & Affiliate Attribution Setup Expert (System Automation) Project Goal: I am an affiliate marketer currently struggling with "black box" tracking when sending traffic from Meta Ads to third-party marketplaces (Walmart). I am looking for a Technical Marketing Engineer to build an automated, server-to-server (S2S) tracking infrastructure so that my sales data feeds back into Meta's Conversions API (CAPI). My primary goal is to move away from manual tracking and build a "set it and forget it" system where new ad launches are automatically handled by the underlying infrastructure. Scope of Work: System Build-Out: Design and implement a robust S2S tracking bridge (e.g., WeCanTrack, Stape.io/GTM Server-Side) that creates a reliable pipeline from my affiliate networks to Meta Business Manager. Automated Attribution: Configure dynamic URL parameters and SubID tracking so that every new ad/campaign I launch automatically tracks sales without me needing to manually update tracking codes or pixels. CAPI Integration: Configure and verify the Meta Conversions API (CAPI) to ensure accurate, deduplicated purchase data is being passed back to Meta to optimize my campaigns for value/sales. Verification: Set up a live test environment to prove that a click on a new ad correctly results in a verified "Purchase" signal within Meta Events Manager. Documentation (Required): Deliver a concise "Standard Operating Procedure" (SOP) and a brief video walkthrough showing me how to launch new ads within this system so I am fully autonomous moving forward. Requirements: Deep Technical Expertise: You must be highly proficient in GTM Server-Side, Stape.io, WeCanTrack, and Meta CAPI. "Systems-First" Mindset: I do not need an ad manager. I need an engineer who can build a self-sustaining system that requires zero technical maintenance from me once it is live. Experience: Please provide examples of previous S2S affiliate tracking setups you have built. No Agencies: I am looking for an independent expert who can work efficiently on a one-time project basis. Deliverables: A fully automated, verified, and documented attribution pipeline that allows me to scale my ad spend without technical friction.

  • $800.00

    Fixed-price
  • Expert
    Experience Level
  • Remote Job
  • One-time project
    Project Type
Skills and Expertise
Mandatory skills
Data Mining
meta conversion api
Activity on this job
  • Proposals:Less than 5
  • Last viewed by client:3 weeks ago
  • Interviewing:
    1
  • Invites sent:
    1
  • Unanswered invites:
    0
About the client
Member since Jun 4, 2026
  • United States
    Fort Worth1:52 AM
  • Sales & Marketing
    Individual client

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