Need A Personal Assistant For Viral Health & Wellness Brand

Looking for a personal assistant well versed in social media, video editing and uploading videos to socials Our Youtube channel has a cute brand character which took a year of development and iteration. Now, we're looking for a personal assistant to help us continue bringing our brand character's story to life with: fresh video ideas, basic video editing, and content management. Our brand's main demographic is 70% women ages 18 - 35 in the health, beauty, and wellness industry. So the content style and humor is mainly female-focused. If you’re someone who loves social media culture, storytelling, and editing videos — this job could be a great fit for you. When you apply, include the word ‘green’ and tell us about your previous experience. **You are required to have: - experience posting content for your own projects or for other brands - experience with mobile video editors (capcut, social media native video editors) - be actively in-tune with social media culture, lingo, trending topics, and sounds Content output expectations: Our team follows a timely hand-off process and strict content schedule. You will be primarily responsible for balancing video ideation, editing videos, uploading videos, and analyzing KPIs You’ll help us maintain a consistent flow of short-form content with a target cadence of ~3 posts per week Your position plays a vital role in the productivity of the business including roles like contributing to video ideas, generating views, increasing brand awareness, and converting views to sales Some Essential Duties & Responsibilities include: *video ideation (hooks, texts, trending sounds) *writing short & punchy captions based on our viral organic formulas & techniques *hashtag & keyword research for best video reach *pre-scheduling videos for precise release timing based on major pop culture events and holidays *uploading the same content piece across 7 different platforms (Instagram, Facebook, TikTok, Youtube, Pinterest, Snapchat, Threads) *ensuring the overall color, mood, & aesthetic of our social media accounts are cohesive *stay up to date with best practices & each respective platform's community guidelines *working as a team with our 2D animators, VFX specialist, and UGC creators to produce the best content possible Requirements: *Fluent or Native in the English Language *Proven experience in content creation *Competent in content creation fundamentals: lighting, angles, scripting, timing, pacing, color, lighting *Adaptive & resourceful mindset: for example, learning modern-day mobile editing apps fast when needed (like CapCut, Youtube Create app, Instagram ‘Edits’ app) *Results driven, sense of urgency, and a high standard of professionalism *Excellent communication and interpersonal skills *Competent in the difference in social media cultures (i.e TikTok culture vs Instagram culture vs Youtube culture) Other details: Payment Terms: *This is an entry level position with great growth potential. Payment Structure Is As Follows: Base Retainer: $100 / month Bonuses: 25% Of Sales, Youtube AdSense, Brand Deals The base retainer can increase as the company grows & the longer we work together. Bonuses will all be issued via Upwork’s official bonus feature. Work Schedule Expectations: You can choose your own working hours and creative schedule. We care about consistency and creativity — not about tracking your hours. Work at any time of the day that works best for you. For more information on this role, see PDF attached: