Senior Creative Director / Brand & Performance Creative Reviewer (US-Based, As-Needed)

I'm running a high-volume, AI-driven lead generation program — primarily Meta ads with supporting email campaigns — with a target of 20,000 qualified leads. The technical build, automation, and campaign execution are already handled on my end. What I need is a seasoned creative professional to act as the quality-control and taste layer over the creative output. This is a review-and-direct role, not a production role. I'll send you batches of ad creative (visuals + copy) and email assets, and you'll mark them up: what's working, what's off, what to cut, and specific, actionable direction to make each piece sharper and more likely to convert. I action your feedback. Occasionally I'll want a short strategy call to pressure-test creative direction or messaging. The ideal person is genuinely cross-disciplinary — a strong eye for visual design, strong instincts for written/ad copy, and real strategic judgment about positioning and what makes performance creative convert. You've directed or reviewed paid social creative at volume and can give crisp, prioritized feedback fast. What I'm looking for: - Proven experience across design, copywriting, and creative/brand strategy - A track record reviewing or directing Meta/paid social ad creative (volume a plus) - Email campaign creative experience - Ability to give clear, written, prioritized markup on creative batches - Sharp judgment on conversion-focused creative, not just aesthetics - Must be US-based How we'll work: - I send batches of creative; you return marked-up feedback - Occasional strategy calls - Hours are flexible and not guaranteed — this is ongoing, as-needed review work When you apply, please briefly: 1. Describe paid social (Meta) creative you've reviewed or directed, and the results. 2. Explain how you approach giving prioritized, actionable feedback on a batch of ads.