Technical SEO Audit | Shopify Jewelry Store

Description: I run an online-only fine jewelry boutique on Shopify (irisandmill.com) and something feels off with our organic search performance. Search Console data doesn't match what I'd expect given the site's age and content, and I want a sharp set of eyes on this before I keep guessing. Quick context: the site went through a Google Merchant Center suspension and remediation earlier this year (now resolved), plus a theme migration. Both are fully behind us, but I want to rule out any lingering technical SEO issues stemming from that period — or find whatever else is actually holding us back. Scope: Full technical SEO audit: crawlability, indexation, site architecture, internal linking, page speed/Core Web Vitals, structured data/schema, canonicalization, mobile usability Search Console deep-dive: indexing trends, coverage issues, query/impression patterns, anything that looks anomalous Identify why organic visibility seems low relative to site content and age Prioritized list of findings with clear recommendations (not just a tool-generated report)