Front-End Shopify Developer for 8 Figure DTC Brand — Build CRO Tests & Landing Pages

OVERVIEW We're a fast-growing DTC haircare brand on Shopify. Our hero product is an instant gray-coverage shampoo. Most of our growth comes from paid social, and our customers are mostly women 45 to 64. We're hiring a front-end Shopify developer to be the builder behind our conversion work. Our CRO lead designs pages and tests in Figma and hands you clean specs. You bring them to life in Shopify — fast, pixel-accurate, and without breaking anything. You'll build landing pages, PDP sections, A/B test variants, and cart/checkout tweaks on a live, revenue-generating store. This is a front-end role. We need someone strong in Liquid and Online Store 2.0 theme work, not a backend or app developer. WHAT YOU'LL BUILD - Landing pages and advertorial-style pages from Figma specs - Custom theme sections and blocks (Online Store 2.0) - A/B test variants that match the design exactly - PDP, cart, and checkout-area tweaks - Speed and mobile fixes (most of our traffic is mobile) - Quick turnarounds on small changes when a test needs to ship SKILLS WE NEED - 3+ years building custom Shopify themes - Strong Liquid, HTML, CSS, and vanilla JavaScript - Online Store 2.0 architecture: sections, blocks, metafields, JSON templates - You build pixel-accurate from a Figma file without hand-holding - You care about page speed and mobile performance - You test your own work before handing it back — checkout is revenue, bugs cost us money NICE TO HAVE - Experience with A/B testing tools and how variants are built - GemPages or similar page-builder experience - Familiarity with conversion/landing page work for DTC brands - Basic Git or version control habits HOW WE WORK You'll take specs from our CRO lead and report to him. Clear handoffs, fast iterations, no churn. We move quickly and we test a lot, so reliability and speed matter as much as code quality. Please answer the screening questions below to apply. Looking forward to hearing from you!