Google Tag Manager Setup Expert

Google Tag Manager & Conversion Tracking Specialist (Google Ads + GA4) I run a business that manages digital marketing for multiple clients, and I'm looking for a proven Google Tag Manager and analytics expert to set up and maintain accurate tracking across their accounts. This is work where precision matters — the goal is clean, reliable data that we can confidently use to measure conversions, optimize ad spend, and report results to clients. The core of the role is connecting Google Tag Manager, Google Ads, and Google Analytics 4 so that everything tracks correctly and consistently across platforms, with no double-counting, missing conversions, or broken tags. What you'll be doing: Setting up and configuring Google Tag Manager containers from scratch, or auditing and cleaning up existing ones Implementing Google Ads conversion tracking for key actions like form submissions, purchases, phone calls, and button clicks Configuring GA4 properties and event tracking, and linking GA4 with Google Ads accounts Setting up enhanced conversions where appropriate Thoroughly testing and QA'ing every setup to confirm tags fire correctly before going live Documenting each configuration so the setup is clear and maintainable Requirements: Demonstrated, verifiable experience setting up GTM, GA4, and Google Ads conversion tracking (please share examples or describe past projects) Deep working knowledge of tags, triggers, variables, and the dataLayer Strong testing discipline using tools like Tag Assistant, GA4 DebugView, and GTM Preview mode Ability to work independently and communicate clearly about what you've set up and why Reliable, detail-oriented, and able to meet deadlines Nice to have: Experience with server-side GTM Background working across different industries (e-commerce, lead generation, local services) Looker Studio or other reporting/dashboard experience To apply, please include: A short summary of similar tracking setups you've completed Your typical process for testing and verifying that tracking is accurate Your availability and rate