Design Consultation with Catalin A.
Design Consultation with Catalin A.
Get personalized advice on:
Brand Style Guides
Brand Voice & Tone
Packaging Design
Photoshop Editing
Product Photography
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About Catalin
Expert-Vetted Creative Director | Product Visual Specialist
100%
Job Success
Bucharest, Romania - 9:55 pm local time
Most brands don't struggle with ideas. They struggle with execution that matches the level their product deserves. That's where I come in.
🏆 As an Expert-Vetted Creative Director with 14+ years leading visual production for global FMCG, retail, and e-commerce brands, I run Encore Studio — a full-service creative production studio specializing in high-impact product content.
🎨I lead complete visual production: from strategic concept to final delivery. Photography, video, advanced post-production, compositing, motion graphics — everything a serious product brand needs to compete at scale.
What I Do:
🎯 Creative Direction & Strategy
✔️ Visual concept development from brief to execution
✔️ Product launch campaigns & complete content packages
✔️ Brand identity & product line visual systems
✔️ Campaign art direction for multi-channel rollouts
📸 Product Photography & Videography
✔️ E-commerce packshots (Amazon, eMAG standards)
✔️ Lifestyle product photography with casting & art direction
✔️ Food & beverage photography with professional styling
✔️ Hero product videos & beauty shots
✔️ Commercial films & brand campaigns
✨ Advanced Post-Production
✔️ High-end retouching & compositing (14+ years doing this old-school, now faster)
✔️ Photo manipulation & creative image building
✔️ Color grading & cinematic finishing
✔️ Motion graphics & animated infographics
📱 Content for Every Channel
✔️ Social media content (Instagram, TikTok, Meta Ads)
✔️ E-commerce assets (A+ Content, comparison charts, feature breakdowns)
✔️ Campaign key visuals & hero assets
✔️ Explainer videos & product demos
✅ What You Get
✔️ Strategic visual thinking rooted in 14+ years of campaign work
✔️ Complete production pipeline: concept → shooting → post → delivery
✔️ Content built for results, not just aesthetics
✔️ Hybrid workflow: real photography + advanced post-production + AI tools (used strategically, never as replacement for craft)
✔️ One team, one standard, predictable timelines
I've worked with 120+ brands in FMCG, food & drink, beauty, retail, and HoReCa. My clients don't come to me for "nice visuals." They come because they need content that performs — content that creates desire in 0.3 seconds and turns browsers into buyers.
🔧 Who I Work Best With
✔️ Product brands operating at scale (or ready to)
✔️ Marketing teams that understand visual content is sales infrastructure, not decoration
✔️ Companies with multiple SKUs that need consistent, premium output
✔️ Founders and CMOs who refuse mediocrity and want a long-term creative partner
I'm not for everyone. If you need one-off quick tasks or "good enough" content, I'm not the right fit. But if you're building a brand that competes globally and needs visuals that match that ambition — let's talk.
What to expect
Schedule the consultation
Choose from the freelancer’s available days and times.
Get advice for your custom needs
Share details about your project and what you want to talk about. The freelancer will review and reach out if they have questions.
Join the Zoom meeting
1-on-1 meeting with the freelancer to discuss your needs and project.
Approve the work
The freelancer will finish up the documents you asked for and send them to you for approval:
Before the consultation
Here’s what Catalin will need to know before you meet
- Tell me about yourself and what you want to talk about
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AG
Anna G.
Jan 23, 2025
Catalin is professional, communicative and great at what he does. I look forward to continue working with him.
AG
Anna G.
Mar 19, 2025
Creative Director - Epiphanies Coaching
Catalin has been the biggest blessing to my business. I hired him to help with a full rebrand, and he delivered above and beyond my expectations. I am so proud of my company's branding now that I am branding all the merch I can think of. I even told him I might get a tattoo of our logo lol. He is professional, communicative, kind, and excellent at what he does. He took the vision I had and made it something really soecial. I am hiring him to train my assistant on content creation because I want to utilize his talents and vision as much as possible. I have been recommending him to all my entrepreneur friends. 10 stars!
AG
Anna G.
Jan 23, 2025
30 minute consultation
Catalin is professional, communicative and great at what he does. I look forward to continue working with him.
gC
gerald C.
Nov 20, 2024
video montage
Great work as always. Catalin is a talented and reliable designer.
gC
gerald C.
May 12, 2023
Video production
Great job, Catalin is a talented and thorough video specialist.
JG
Junior G.
Mar 26, 2023
Creative Director for Weight Loss and Diabetes Reversal company
Catalin is excellent. Really helped improve our instagram. His creatives are really good. And he is open to discussing and guiding. Has helped me a lot and will definitely re-hire.
