Marketing Consultation with Marcello A.
Marketing Consultation with Marcello A.
I am a half Italian / half German search engine- & social media advertising specialist,
with extensive digital marketing project management experience.
My strength is to find and use the best strategies for ads,
social media accounts and websites to generate clients on a daily basis.
I specialize in online ads & perfomance marketing (100+ clients in almost a decade).
I have extensive experience running ads on multiple platforms such as:
Google & Youtube
Meta (Facebook, Instagram, Messenger)
TikTok
Yandex
Bing / Microsoft
I am eager to test any other platform you would like to explore
to further expand your online ads strategy.
I have also conducted many setups, consultations and audits over the years, thereby developing also execution plans.
Overall, I have helped lots of clients on Upwork with excellent reviews (please checkout my profile & portfolio).
Finally, I am multilingual and have helped to penetrate local markets but also to expand globally.
I speak EN, IT, GER, ESP fluently, understand FR, NED, PT and have lived in different regions of the world,
including EU, Asia, Latin & North America.
Get personalized advice on:
Marketing Strategy
Mobile Marketing & Advertising
Search Marketing
Social Media Marketing
ppc campaign setup & management
youtube marketing
linkedin campaign manager
facebook advertising
google ads
You’re covered with payment protection
About Marcello
Top Rated Performance Marketing, GTM, B2B Lead Gen & Audits - USA/DACH
100%
Job Success
Asuncion, Paraguay - 5:54 am local time
Then, I am the right person for you 👉
"Marcello is very knowledgeable when it comes to ad campaigns. I will definitely be working with him again." ⭐⭐⭐⭐⭐
"Marcello is extremely knowledgeable about Google Ads. He was a great coach and was able to help me tremendously. Do not hesitate to work with him." ⭐⭐⭐⭐⭐
These are just a few comments from satisfied clients; you can be the next one.
Hi, I am Marcello; an online advertising expert with almost a decade of experience. I’m half German / half Italian and have worked with 100+ B2B and B2C clients, managing millions in ad spend across multiple platforms.
I help businesses not only run ads, but build scalable marketing systems across performance, strategy, and execution.
What I specialize in:
🚀 Performance Marketing (Meta, Google, LinkedIn, TikTok, Reddit)
- Campaign setup, scaling, and optimization
- Testing frameworks (creatives, audiences, offers)
- Strong focus on CPA, ROAS, and conversion quality
📈 LinkedIn B2B Lead Generation & Authority Building
- LinkedIn Ads + organic content strategy
- Positioning for founders, consultants, and SaaS
- Engagement, outreach, and inbound lead systems
🧠 Marketing Psychology, Neuromarketing & Audience Analysis
- Deep understanding of decision-making, perception, and buyer behavior
- Market and audience research to identify high-converting angles
- Messaging, hooks, and offer optimization based on psychological triggers
- Translating data into clear positioning and communication strategies
🛠 Technical Audits & Troubleshooting (Meta & Google)
- Pixel, CAPI, tracking & signal quality
- Feed / catalog diagnostics and optimization
- Account structure, auction overlap, and performance bottlenecks
- Meta & Google policy issues, suspensions, and recovery
🧩 Go-To-Market Strategy, Planning & Fractional CMO Support
- Go-to-market strategy for new offers, products, or markets
- Full-funnel planning (acquisition → conversion → retention)
- Offer creation, pricing, and positioning
- Channel selection and budget allocation
- Acting as a fractional CMO / strategic partner for founders and teams
DACH / German Market Expertise 🇩🇪
- Native-level German
- Experience with 80+ businesses targeting or operating in DACH
- Deep understanding of messaging, positioning, and conversion behavior in German-speaking markets
Industries I’ve worked with include:
💅🏼 Beauty, Cosmetics & Skincare
🏗️ Construction
🛡️ Cybersecurity
🏟 Events
👜 Fashion, Clothing & Jewellery
📊 Fintech
🛋 Home & Living, Furniture & Interior Design
🏨 Hospitality
🏥 Medical, Health & Hospitals
🏠 Real Estate
🍲 Food & Beverage
🖥️ Software & Apps (SaaS)
🌿 Sustainability
🎥📚📖 Courses, Webinars & Education
Platforms:
Amazon
Facebook & Instagram (Meta)
Google & YouTube
TikTok
I combine analytical thinking + psychological understanding (neuromarketing) to not just run campaigns, but improve how your entire marketing system performs.
I would be happy to provide you with any additional information ℹ️
Don’t hesitate to contact me.
🙋🏻♂️ I am available to work on your project!
Looking forward to hearing from you 👋
Marcello Argenziano
What to expect
Schedule the consultation
Choose from the freelancer’s available days and times.
Get advice for your custom needs
Share details about your project and what you want to talk about. The freelancer will review and reach out if they have questions.
Join the Zoom meeting
1-on-1 meeting with the freelancer to discuss your needs and project.
Approve the work
The freelancer will finish up the documents you asked for and send them to you for approval:
Before the consultation
Here’s what Marcello will need to know before you meet
- Tell me about yourself and what you want to talk about
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This project doesn't have any reviews.
ND
Nicole D.
Jan 30, 2026
LinkedIn Ad Campaign Setup Expert Needed
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Remi O.
Jan 21, 2026
Senior Google Ads Media Buyer – One‑on‑One Walkthrough & Coaching
Excellent media buyer with a lot of patience when explaining these concepts to a newbie
EB
Eric B.
Nov 30, 2025
"Audit & Strategiepaket Growth Marketing"
Marcello is a seasoned expert in Social Marketing. He helped me a lot with X, LinkedIn and Reddit. At one point I asked for changes in a milestone and he was very eager to adapt his work to my needs. I enjoyed working with Marcello and will likely have additional jobs for him in the future.
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