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Marketing Consultation with Yevhen S.

4.9 · 64 reviews

Marketing Consultation with Yevhen S.

4.9 · 64 reviews

I will help you with strategy and provide recommendations on how to promote your services or products. For convenience, please send a link to your project so that I can prepare for a call with you.
Get personalized advice on:
Ecommerce Marketing Marketing Surveys Marketing Web Analytics Mobile Marketing & Advertising Social Media Marketing meta facebook instagram ad campaign google ads tiktok ad

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Yevhen S.Status: Offline

About Yevhen

Yevhen S.Status: Offline
Google Ads & Meta Ads for Home Services | Home Improvement Local PPC
96% Job Success
4.9  (64 reviews)
1 contract in progress
Kyiv, Ukraine - 12:58 am local time
🔴 Want more leads (calls + form inquiries) at a lower CPL/CPA — not “clicks and impressions”? 🔴
Share your website or ad account — I’ll run a quick audit and point out clear improvements you can apply right away.

Hi! I’m Yevhen — a Google Ads Specialist / Meta Ads Specialist (Facebook & Instagram) with 11+ years in Lead Generation, and PPC Campaign Optimization. I work with Local Services, Home Services, and Home Improvement businesses across the US, Canada, UK and focus on what owners actually care about: steady lead flow, lead quality, and predictable acquisition costs.

If you’ve worked with ads before, you’ve probably seen this:
reports look “good” (traffic, CTR, clicks), but the phone doesn’t ring consistently.

My job is to build and manage a lead-gen system where Google Ads + Meta Ads work together to generate real inquiries and booked estimate opportunities — supported by clean tracking and structured optimization.

✅ What I do (Setup, Audit & Ongoing Management)

Google Ads for Local Lead Generation:

- Google Ads campaign setup from scratch or full rebuild (audit & rescue / fix / restructure / optimize / scale)
- Search campaigns for high-intent queries: repair / emergency / installation / replacement
- Keyword research + match type strategy + negative keywords framework
- Location targeting (service-area), ad scheduling, call-focused conversion actions
- Performance Max management when it fits the account (controlled assets + clean conversion signals)
- Local Services Ads (LSA) support when relevant

Meta Ads (Facebook Ads / Instagram Ads):

- Retargeting to convert warm traffic into calls and quote requests
- Local audience targeting + offer testing + creative iteration (proof-based angles)

📊 Tracking & Conversion Setup (GA4 / GTM)

- GA4 + Google Tag Manager conversion tracking (calls + forms)
- Call tracking integration
- Conversion action strategy so Smart Bidding optimizes for the right signals
- Lead-quality controls via intent segmentation, exclusions, geo tightening, and spam/bot controls
- Optional: offline conversion imports / CRM alignment (if available)

🏠 Home Improvement / Home Services niches I work with:

HVAC • Roofing • Plumbing • Electricians • Handyman • Remodeling / Home Renovation • Kitchen & Bath • Water Damage Restoration • Garage Door • Windows & Doors • Landscaping • Cleaning etc

🔧 How I work

1) Audit + action plan (fastest wins first)
2) Rebuild / restructure campaigns + tracking + negatives
3) Weekly optimization focused on leads, CPL/CPA, and lead quality (not vanity metrics)

👉 Send me a message or invite me to your job — I’ll review your setup and suggest clear next steps.

🕒 Last updated: 06/17/2026

What to expect

Schedule the consultation
Choose from the freelancer’s available days and times.
Get advice for your custom needs
Share details about your project and what you want to talk about. The freelancer will review and reach out if they have questions.
Join the Zoom meeting
1-on-1 meeting with the freelancer to discuss your needs and project.
Approve the work
The freelancer will finish up the documents you asked for and send them to you for approval:
    Before the consultation

    Here’s what Yevhen will need to know before you meet

    1. Tell me about yourself and what you want to talk about
    Rating is 4.9 out of 5.
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    ML
    Michael L.
    5.0
    Aug 5, 2025
    Look forward to discussing more. Thanks Yevhen.