B2B SaaS Marketing Manager -- Demand Gen, Content, Channel (Part-Time, 20 hrs/wk)

Posted 2 months ago

Worldwide

Summary

B2B SaaS revenue management platform (contract-to-cash) for SMB SaaS finance teams looking for a great marketing manager. We have a nimble team, a real product, real customers, real pipeline. Our best channel is inbound -- SEO/AIO drives most of our demos. We have a tested channel partner playbook, a junior demand gen contractor already in seat, and warm pipeline to work. We are hiring a part-time Demand Gen Operator to run the marketing engine. Not strategy. Execution. Visible weekly output, measurable monthly demos. This is a 20 hr+/week role with deliverable expectations. If you are a strategist looking for a thinking-partner gig, this is not it. If you are a hands-on operator who likes to ship and be judged on output, please read on. What you will own: - SEO/AIO content velocity -- ongoing published pieces on a regular cadence, briefed and optimized for AI Overview inclusion on Controller/VP Finance/CFO intent keywords - Channel partner outreach -- work the existing playbook (accounting firms, fractional CFOs, QBO consultants, VC/PE, revenue lenders, accelerators). - HubSpot lifecycle workflows -- own the sequences, drip on warm pipeline - Weekly reporting - Direct our junior demand gen contractor as your day-to-day executor Requirements: - 3-5 years hands-on demand gen / growth marketing at B2B SaaS - HubSpot fluent (must), Apollo, SEMrush or Ahrefs, basic CMS work (Webflow or similar) - Can write and edit content yourself -- you are not just briefing others - Demonstrable SEO or AIO wins you can point to (live URLs, rankings, AI Overview pickups) - 4-hour daily overlap with US Pacific time - Self-directed. You do not need to be told what to do twice. Bonus: - B2B SaaS sold to Office of the CFO - Channel partner program experience - Worked at sub-$5M ARR founder-led SaaS before Compensation: Hourly base + bonus per qualified demo + commission on closed deals from your sourced motion. Engagement: Part-time, ~20 hrs/week. 30-day trial structure with explicit deliverables, then ongoing if performance lands.

  • Less than 30 hrs/week
    Hourly
  • 6+ months
    Duration
  • Intermediate
    Experience Level
  • $30.00

    -

    $40.00

    Hourly
  • Remote Job
  • Ongoing project
    Project Type

Contract-to-hire opportunity

This lets talent know that this job could become full time.
Learn more
Skills and Expertise
Mandatory skills
Marketing Strategy
Lead Generation
Activity on this job
  • Proposals:10 to 15
  • Last viewed by client:2 weeks ago
  • Interviewing:
    4
  • Invites sent:
    9
  • Unanswered invites:
    1
About the client
Member since Oct 2, 2013
  • United States
    San Carlos2:13 AM
  • $15K total spent
    18 hires, 1 active
  • 424 hours
  • Tech & IT
    Small company (2-9 people)

Explore similar jobs on Upwork

Lead GenerationFixed-price‐ Posted 4 weeks ago
Lead Generation
Prospect List
Communications
Sales
Email Communication
Marketing Strategy
Cold Calling
Outbound Sales
Market Research
Email Etiquette
Lead Generation
Internet Marketing
Social Media Marketing
Marketing Strategy

How it works

  • Post a job icon
    Create your free profile
    Highlight your skills and experience, show your portfolio, and set your ideal pay rate.
  • Talent comes to you icon
    Work the way you want
    Apply for jobs, create easy-to-by projects, or access exclusive opportunities that come to you.
  • Payment simplified icon
    Get paid securely
    From contract to payment, we help you work safely and get paid securely.
Want to get started? Create a profile

About Upwork

  • Rating is 4.9 out of 5.
    4.9/5
    (Average rating of clients by professionals)
  • G2 2021
    #1 freelance platform
  • 49,000+
    Signed contract every week
  • $2.3B
    Freelancers earned on Upwork in 2020

Find the best freelance jobs

Growing your career is as easy as creating a free profile and finding work like this that fits your skills.

Trusted by

  • Microsoft Logo
  • Airbnb Logo
  • Bissell Logo
  • GoDaddy Logo