Children's Book Marketing Specialist Needed | Social Media, Amazon & Website Brand Growth
Worldwide
Children's Book Marketing Specialist Needed | Social Media, Amazon & Website Brand Growth | Fixed Price: $1,000 Project Overview I am seeking an experienced Children's Book Marketing Specialist to help build my author brand, Books By Cesily, and market my collection of four children's picture books over a 90-day campaign. My books focus on themes of self-love, confidence, kindness, emotional intelligence, environmental awareness, and positive character development for young children. I am looking for someone who understands how to market to parents, grandparents, teachers, librarians, schools, homeschool families, and caregivers. This is not a general social media marketing position. I want someone with experience marketing children's books, educational products, or family-focused brands. Budget Fixed Price: $1,000 Project Length: 90 Days Project Goals By the end of this project, I would like to: Grow an engaged audience across my social media platforms. Increase visibility and sales of my books on Amazon. Drive consistent traffic to BooksByCesily.com. Build a recognizable author brand that families and educators trust. Create evergreen content that can continue to be used after the project ends. My Books I have four published children's picture books. I want them marketed in two ways: Individually – so a parent, teacher, or caregiver can easily find and purchase the specific book that meets a child's needs or interests. Collectively – as the Books By Cesily Collection, encouraging families, schools, libraries, and homeschool educators to purchase the complete collection. The marketing strategy should make it easy for customers to purchase a single title or collect all four books. Scope of Work Social Media Marketing Develop and manage engaging content for: Facebook Instagram TikTok YouTube Shorts Pinterest Content Creation Create engaging, high-quality content including: Reels Short-form videos Storytelling posts Character spotlights Individual book features Collection highlights Parent-focused tips Teacher and classroom ideas Reading encouragement Seasonal campaigns Behind-the-scenes author content Educational and social-emotional learning content Every piece of content should reflect my children's author brand and appeal to families and educators. Website Marketing (Important) My website, BooksByCesily.com, is a key part of my long-term brand strategy. I want my marketing campaigns to consistently direct potential readers to my website, where visitors can: Learn about me as an author. Explore all four books. Access educational resources. Join my email list. Stay informed about new releases, events, and future products. Purchase books and other resources. I want my website to become the central hub for my author brand—not just my social media pages or Amazon listings. Amazon Marketing Develop ethical strategies to increase the visibility of my books on Amazon, improve discoverability, and help generate book sales. Brand Development Help establish Books By Cesily as a trusted children's author brand while highlighting the unique message and value of each individual book. Deliverables By the end of the project, I expect: A complete 90-day marketing strategy. A content calendar. Professionally designed social media graphics. Reels and short-form videos. Social media captions and hashtags. A strategy for driving traffic to BooksByCesily.com. Amazon marketing recommendations. Monthly progress updates with measurable results. Recommendations for continuing growth after the project ends. Preferred Experience Please apply only if you have experience with one or more of the following: Children's book marketing Children's publishing Educational brands Parenting brands Author marketing Amazon book marketing Website traffic and email list growth Social media growth Experience creating animated promotional content for children's books is a strong plus. When You Apply Please include: A link to your portfolio. Examples of children's books, authors, or educational brands you've marketed. Results you've achieved (engagement, audience growth, website traffic, email list growth, book sales, etc.). Your proposed strategy for marketing my four books both individually and as one cohesive collection. A brief explanation of why you would be a good fit for this project. Important I am looking for a marketing professional who understands that success comes from attracting the right audience, not simply increasing follower numbers. My audience consists of parents, grandparents, teachers, librarians, schools, homeschool families, and anyone passionate about helping children learn and grow. I expect all marketing efforts to reinforce my brand, increase book sales, and drive qualified visitors to BooksByCesily.com as well as my Amazon book listings. If your experience aligns with children's publishing and you are excited about helping build a meaningful author brand, I would love to hear from you.
$1,000.00
Fixed-price- IntermediateExperience Level
- Remote Job
- One-time projectProject Type
Skills and Expertise
Activity on this job
- Proposals:10 to 15
- Last viewed by client:yesterday
- Hires:1
- Interviewing:1
- Invites sent:1
- Unanswered invites:0
About the client
- USADacula1:22 AM
- 2 hires, 1 active
- EducationSmall company (2-9 people)
Explore similar jobs on Upwork
How it works
Create your free profileHighlight your skills and experience, show your portfolio, and set your ideal pay rate.
Work the way you wantApply for jobs, create easy-to-by projects, or access exclusive opportunities that come to you.
Get paid securelyFrom contract to payment, we help you work safely and get paid securely.
About Upwork
- 4.9/5(Average rating of clients by professionals)
- G2 2021#1 freelance platform
- 49,000+Signed contract every week
- $2.3BFreelancers earned on Upwork in 2020
Find the best freelance jobs
Growing your career is as easy as creating a free profile and finding work like this that fits your skills.
Trusted by