E-Commerce Brand Assistant for Jewelry

**E-Commerce Brand Assistant – Fine Jewelry & Luxury Accessories (Part-Time → Full-Time Opportunity)** We are a fine jewelry brand with a growing presence on Etsy and Shopify. We design pieces inspired by the universe — minimal, elegant, and made to last. We’re not looking for just an assistant. We’re looking for someone who genuinely understands luxury, has an eye for beauty, and wants to grow with a brand from the ground up. This starts as part-time. If you’re the right person, it becomes full-time. --- **What You’ll Own — In Order of Priority:** **Phase 1 (Month 1–2): Protect & Optimize What’s Working** *Etsy (Immediate Focus)* - Optimize all listings — titles, tags, descriptions, SEO - Maintain and grow existing momentum (we have an established presence with strong favorites) - Manage promotions, pricing strategy, and seasonal campaigns - Monitor performance and iterate quickly *TikTok (Start Immediately, Organic Only)* - Build our TikTok presence from scratch — content strategy, creation, and scheduling - Understand fine jewelry and luxury fashion content — hooks, trends, formats that convert - Drive organic traffic to our Etsy and Shopify stores - No paid budget — pure organic growth strategy **Phase 2 (Month 2–3): Build the Foundation** *Shopify Growth* - Audit and improve the store — traffic, conversion, UX - Set up Klaviyo: welcome flows, abandoned cart, post-purchase sequences - Start building our email list from day one - SEO optimization across product pages and collections - Shopify is our long-term owned channel — treat it that way **Phase 3 (Month 3+): Expand** *Amazon Handmade* - Set up and launch our Amazon Handmade seller account from scratch - Create and optimize listings for the Amazon marketplace - Manage ongoing — pricing, reviews, performance *Influencer & Affiliate Marketing* - Identify and reach out to micro and macro influencers in fine jewelry and luxury fashion - Set up and manage affiliate marketing programs (RewardStyle, LTK, ShareASale, or similar) - Build long-term partnerships, not one-off posts *Instagram* - Content creation and scheduling - Grow following in line with TikTok strategy *New Sales Channels* - Research wholesale, boutique partnerships, and additional marketplaces - Contribute product development ideas based on trend research --- **You Must Have:** - Proven Etsy SEO and listing optimization experience - Deep understanding of TikTok for fashion/luxury — not just posting, but growing organically - Proven experience growing a Shopify store from low/no traffic — show us numbers - Hands-on Klaviyo experience (or similar email marketing platform) - Experience with influencer outreach and affiliate marketing tools - Experience with Amazon Handmade or Amazon Seller is a strong plus - Background in fine jewelry, luxury fashion, or premium lifestyle brands - Track record with high-ticket products ($200+) - Strong aesthetic eye — you know what luxury looks and feels like - Proactive, strategic mindset — you don’t wait to be told what to do - Fluent English, strong written communication --- **Compensation:** - Base: $4–6/hour (part-time, ~10–15 hrs/week) - **Commission: Meaningful commission on sales you directly contribute to** — we reward results generously - Growth path: Strong performers move to full-time as the brand scales --- **To Apply — Please Answer These 3 Questions:** 1. What luxury or fine jewelry brand have you worked with, and what was your role? 2. Share a specific example of growing an Etsy shop, Shopify store, or social media account — situation, actions, results. 3. How would you approach building a TikTok presence for a fine jewelry brand from scratch with zero paid budget? Walk us through your strategy. We read every application carefully. Generic cover letters will be ignored. ✨ This is a rare opportunity to get in early with a brand that has real potential — and be rewarded for it.